Job Description

We are looking for a proactive and analytical Affiliate & Content Specialist to lead our affiliate, influencer, and community growth strategies. This role manages the full affiliate lifecycle — from recruiting partners and optimizing performance to building strong creator relationships and driving revenue through data-driven campaigns. You will also support community engagement initiatives, coordinate content-driven activations, and work closely with cross-functional teams to strengthen brand presence and conversions.

Job Description

Affiliate Program Management

• Develop and execute strategies to recruit, onboard, and manage affiliates.
• Build and maintain strong relationships with affiliates, influencers, and creators.
• Monitor and analyze affiliate performance; optimize based on data insights.
• Provide affiliates with marketing assets, promotional materials, and ongoing support.
• Ensure compliance with brand guidelines and affiliate program terms.
   

Partnership Development

• Identify, negotiate, and establish partnerships with brands and industry stakeholders.
• Collaborate on co-branded campaigns, cross-promotions, and collaborations.
• Track partnership performance and optimize for ROI and engagement.
• Develop customized partnership packages for high-value partners.
   

Community Building

• Grow and nurture an engaged brand community across social and owned channels.
• Initiate conversations, respond to inquiries, and strengthen brand–consumer relationships.
• Organize online/offline activities (live sessions, forums, meetups).
• Identify and empower brand advocates and micro-communities.
• Track community health metrics and optimize retention strategies.
   

Performance Tracking & Optimization

• Analyze performance metrics such as conversion rates, revenue, and engagement.
• Apply data-driven strategies to optimize affiliate and content initiatives.
• Conduct competitor research to identify opportunities.
• Implement A/B testing to maximize performance.
   

Campaign Coordination & Reporting

• Coordinate affiliate-driven promotions and product launch campaigns.
• Prepare performance reports with insights and recommendations.
• Communicate findings to internal teams to ensure alignment with goals.
   

Cross-Functional Collaboration

• Work with marketing, sales, and product teams on campaign alignment.
• Support promotional strategies for product launches and seasonal campaigns.
• Stay updated with industry trends and best practices.
   

Job Requirements

Skills & Competencies

• Highly punctual, disciplined, and capable of meeting deadlines.
• Strong ability to independently manage daily operations and campaign workflows
• Sharp judgment in selecting and evaluating high-quality creators/KOLs.
• Proven experience managing professional relationships with creators and partners.
• Knowledgeable in TikTok trends, algorithm behavior, and viral content formats.
• Proficient with TikTok Shop, Affiliate Center, AMS tools, and creator marketplace systems.
• Skilled in full-cycle KOL campaign execution: sourcing, briefing, monitoring, and analysis.
• Strong negotiation skills for deliverables, pricing, and timelines.
• Analytical and data-driven; able to interpret metrics such as views, ER, CTR, conversions.
• Solution-oriented in handling creator issues, delays, and inconsistencies.
• Creative thinker with strong ability to develop content angles aligned with brand identity.
   

General Requirements

• Experience in affiliate marketing, influencer management, or content operations is preferred.
• Strong communication and coordination skills.
• Ability to thrive in a fast-paced and dynamic environment.
• Must be able to work on-site, Monday to Friday, 9.00am – 6.00pm.
• Work location: Emhub, Kota Damansara.

Skills