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Senior Digital Marketing & Performance Specialist

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AI-generated summary

  • Run and optimise multi-channel performance campaigns; report on ROI.
  • Full-service agency serving diverse industries and international markets.
  • Own campaigns end-to-end, experiment with AI and drive measurable growth!

RM 4000 - RM 5000

Mont Kiara, Kuala Lumpur

Job Description

Monday – Friday • Hybrid

Help businesses grow through smarter marketing.

At Skribble, we are a Full-Service Digital Marketing & Creative Agency. We work with businesses across different industries to build marketing strategies, campaigns, and digital experiences that drive measurable growth.

We are looking for someone who enjoys solving marketing challenges with both creativity and data. Someone who is curious about consumer behaviour, thinks strategically, and is always looking for ways to improve performance.

If you enjoy testing ideas, making data-driven decisions, and helping businesses grow, we would love to meet you.


Location & Ways of Working

This role is based in Mont Kiara, Wilayah Persekutuan Kuala Lumpur. We work from the office three days a week, with Wednesdays as our common in-office day. The remaining in-office days are decided by your Team Lead or Manager, based on the team's schedule and project needs.

We enjoy the flexibility of hybrid work, but we also believe some of the best ideas come from working together.


Why Skribble?

  • Work with businesses across different industries and international markets.
  • Own campaigns from strategy and planning through optimisation and reporting.
  • Collaborate with strategists, designers, developers, and content creators.
  • Keep learning, stay curious, and continue sharpening your craft.
  • Experiment with AI and emerging technologies to work smarter and move faster.
  • Take ownership of your work and create measurable impact.
  • Join a team that values initiative, collaboration, and continuous improvement.

What you will do

Marketing is never "set and forget." Neither is this role.

You will:

  • Develop performance marketing strategies that align with each client's business goals.
  • Build and optimise marketing funnels that improve conversions and customer journeys.
  • Plan, launch, and optimise campaigns across Google, Meta, TikTok, email, and other digital channels.
  • Write and refine high-converting ad copy that reflects each client's brand and speaks to the right audience.
  • Work closely with designers to develop creative assets and landing pages that perform and make sense to the client's goals.
  • Analyse campaign performance, identify opportunities, and turn insights into action.
  • Present campaign performance and recommendations to clients with confidence.
  • Manage campaign budgets responsibly and focus on delivering meaningful return on investment.
  • Mentor and support junior team members while contributing to a culture of learning and collaboration.
  • Build strong relationships and confidently present ideas, and recommendations to clients.

We think you will do well here if you;

  • Enjoy solving business problems through marketing.
  • Balance creativity with data when making decisions.
  • Are curious about customer behaviour and what influences people to take action.
  • Can confidently explain the reasoning behind your recommendations.
  • Like experimenting, testing ideas, and learning from the results.
  • Take ownership instead of waiting for instructions.
  • Care about delivering meaningful results, not just campaign metrics.
  • See AI as a tool that helps you think faster, automate repetitive work, and uncover better ideas.

Job Requirements

What we are looking for

Required

  • 3–5 years of experience in Digital Marketing, Performance Marketing, Growth Marketing, or a related role.
  • Strong understanding of performance marketing and digital advertising.
  • Experience managing campaigns across Google Ads, Meta Ads, TikTok Ads, and email marketing.
  • Strong copywriting skills with the ability to adapt to different brand voices.
  • Experience building and optimising marketing funnels.
  • Strong analytical skills and experience using Google Analytics 4 (GA4) and other reporting tools.
  • Experience running A/B tests and using data to improve campaign performance.
  • Experience managing campaigns for both B2B and B2C clients.

Bonus points if you have experience with

  • Google Tag Manager (GTM)
  • Microsoft Clarity or Hotjar
  • SEO
  • Programmatic advertising
  • Marketing automation platforms such as Make or Zapier
  • HTML, CSS, or JavaScript
  • AI tools for marketing, content creation, research, or workflow automation

A few things we value

We appreciate marketers who:

  • Think about business outcomes before campaign metrics.
  • Ask "Why is this happening?" before changing the budget.
  • Enjoy testing ideas instead of relying on assumptions.
  • Stay curious because digital marketing never stands still.
  • Take ownership of their clients as if they were their own business.

A final note

Every client brings a different challenge. Every campaign is an opportunity to learn something new.

If you enjoy combining strategy, creativity, and data to help businesses grow, there is a good chance you will enjoy working at Skribble.


Skills

Digital Marketing
Data Analysis Tools
Digital Advertising
A/B Testing
Business-To-Business (B2B) Marketing
Business-To-Consumer (B2C) Marketing
SEO Strategy

Company Benefits

Hybrid Work Arrangement

Enjoy the best of both worlds w/ a 3-day office schedule, giving you the flexibility while staying connected with your team.

Medical and Hospitalization

Gives you a peace of mind when you're sick, whether at the clinic or at the hospital.

Fixed Transportation Allowance

A set monthly allowance to ease your daily commute, covering fuel, public transport —no receipts needed!

Flexible Benefit Claims

Wellness Claims – Invest in your well-being with reimbursements for gym memberships, health screenings, therapy, and more!


Additional Info

Company Activity

Last active - few minutes ago

Career Level

Senior Executive

Job Specialisation


Company Profile

Skribble Me Malaysia Sdn Bhd-logo-image

Skribble Me Malaysia Sdn Bhd

We're Skribble, and we don't just do it all – we do it brilliantly. Whether it's marketing, business, digital, design, or tech, we've got the awards to prove it. Trusted by companies nationwide and beyond, we're your ultimate problem-solvers. We're here to not only uplift your brand but make it future-ready, and do it the Skribble way.