Job Description

Job Overview:
At Sometime by Asian Designers, creativity meets strategy to craft stories that truly resonate. We’re seeking a visionary Creative Lead who can blend brand storytelling with trend-forward design, driving our marketing and creative efforts across both online and offline channels.

If you thrive on turning ideas into campaigns people can’t stop talking about, and have the leadership skills to inspire a talented, high-performing creative team, then this role is for you.

Job Responsibilities:
We are looking for a passionate and experienced Creative Lead with at least 5 years of experience in creative development, art direction, and design. The ideal candidate is highly in tune with current digital and social media trends and has a proven ability to lead teams and execute across multiple platforms.

• Interpret business and product requirements to develop creative ideas and campaigns for execution across platforms (website, EDM, Meta, TikTok, marketplaces, retail).
• Lead and coordinate with videographers, photographers, and the graphic design team to execute content across all channels.
• Leverage research and consumer insights to craft engaging content, campaign mechanics, and marketing materials that resonate with the target audience.
• Stay immersed in the digital and social media landscape, with a keen awareness of emerging trends to ensure content remains current and relevant.
• Organize and manage creative-related activities in collaboration with the brand team and other departments, ensuring timely delivery across multiple deadlines and teams.
• Liaise with external vendors such as production houses, printers, and agencies to produce high-quality creative materials and collateral.
• Demonstrate strong leadership, self-motivation, flexibility, and a sharp eye for detail to deliver a high standard of creative work that elevates the brand.

Job Requirements

Job Requirements:

• Minimum 5 years of experience in creative development, art direction, and design.
• Proven ability to lead teams and deliver high-quality creative work.
• Strong understanding of digital platforms and social media trends.
• Excellent organizational, communication, and project management skills.
• Detail-oriented, adaptable, and self-motivated.

Skills