Job Description

Are you driven, results-oriented, and a team player?

With 18,000+ retailers and restaurants in over 15 countries, StoreHub is on a mission to enable everyone, big or small, to build successful businesses.
At StoreHub, we're building a dream team whereby all of your colleagues are extraordinary at what they do and are highly effective collaborators.
In such a team, you learn the most, perform your best work, improve the fastest, and have the most fun.

If this is a journey you’d like to embark on, keep reading!

We’re looking for a Social Media & Content Specialist to champion our content strategy across multiple platforms. You’ll primarily focus on our B2B brand, StoreHub, with occasional support for our B2C and e-commerce brands, Beep and Deals Club.

In this role, you’ll craft content that’s engaging, localised, and optimised for impact – from social media posts and short-form videos to blog features and campaigns. We want someone who’s not just creative, but strategic – someone who understands how to turn ideas into measurable results.
The pace is fast, the work is dynamic, and experimentation is part of the process. You’ll be expected to plan, create, and scale content efficiently – whether that’s through streamlined workflows, collaboration, or smart tools like ChatGPT, CapCut AI, and HeyGen.

If you’re adaptable, resourceful, and love pushing creative boundaries while working smarter (not just harder), you’ll fit right in.

What makes working at StoreHub awesome (and refreshing!):

• Our people: for real! Hubbers are some of the smartest and most interesting people you can work with. Expect to do a lot of peer-learning.
• Culture of Candour: We embrace directness, hate bureaucracy, and move fast. If you're tired of 'corporate nonsense' you'll feel right at home.
• Cutting-edge tools: If something can be automated, we'll make it happen. You will be introduced to many different tools we use that support everyday tasks, so that we can focus our minds on the kind of work that matters.
• Impact not just effort: We recognise that results are not tied to the number of hours worked. There's no reward for long hours with poor results and no penalty for leaving on time if your work is excellent. To be great, most of us have to put in considerable effort, but we don't measure contribution by hard work or long hours.

CHANGE. Our core values are super important to us. The more you resonate with them, the more you'll find yourself a good fit.

• Communicate for Clarity
• Humble and Hungry
• Authentic but not an *sshole
• Nimble and Quick
• Growth Mindset
• Efficiency and Excellence

We do have all the other cool perks too:

• Apple Macbooks for everyone
• Free Season Parking
• Fully stocked fridge and pantry - Coffee, snacks, and more yums
• Cutting edge tools. If something can be automated, we'll make it happen
• Medical and Dental Outpatient Visits + Medical Insurance
• Opportunities for career growth and continuous learning

We are an equal-opportunity employer and value diversity at StoreHub. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, marital status, veteran status, or disability status.

Job Requirements

REQUIREMENTS

What you will do:

• Manage StoreHub’s social media channels (Facebook, Instagram, TikTok, LinkedIn, YouTube, Xiao Hong Shu, and Spotify) – from content planning and publishing to community engagement.
• Create high-quality, localised content across multiple formats – social media, blogs, videos, and ads – tailored for each platform and audience.
• Plan, produce, and execute content shoots with merchants and in-house, ensuring strong storytelling and brand consistency.
• Use smart tools and AI assistants (like ChatGPT, Claude, Gemini, ElevenLabs, or HeyGen) to research, ideate, and scale content efficiently without sacrificing creativity.
• Apply strong copywriting across captions, ad copy, blogs, and short-form video scripts – turning insights into engaging, measurable results.
• Collaborate with cross-functional teams, including Product Marketing and Acquisition, to plan and create content for go-to-market campaigns and paid strategies.
• Analyse performance data to refine strategies, test new ideas, experiment with content formats, and identify what drives engagement and conversion.
• Work with the Social Media and Content Lead to find gaps in the workflow and streamline processes using automation or AI tools (like n8n or Cursor) to save time and maximise output.
• Explore and experiment with emerging AI tools to enhance creativity and speed up content variation testing.

WHAT YOU WILL NEED

Must Have:

• Strong written and spoken English and Bahasa Malaysia, with good grammar and an understanding of cultural nuances.
• Minimum 2 years of experience in social media management, content creation, or a related field.
• A deep understanding of the Malaysian market – knowing what resonates with local audiences and how to tailor content that connects.
• Experience with video editing and a good eye for design, with proficiency in tools like Canva and CapCut.
• Comfortable using AI tools such as ChatGPT, Gemini, Claude, ElevenLabs, and HeyGen to speed up research, ideation, and content creation.
• Strong grasp of content distribution and optimisation – able to turn one idea into multiple platform-ready assets (for ads, social media, blogs, etc.).
• Ability to gather, analyse, and act on data to create high-performing content – using insights to test, iterate, and refine strategies for growth.
• Active social media listening skills – constantly tracking trends, algorithm shifts, and new opportunities.
• Creative, adaptable, and resourceful – able to solve problems quickly and think beyond the obvious.
• Strong organisational and time-management skills – able to juggle multiple projects in a fast-paced environment.
• A sharp eye for detail – ensuring every piece of content is polished, optimised, and error-free.

Bonus Points:

• Proficiency in Mandarin or other languages.
• Experience with advanced design tools like Adobe Illustrator, Photoshop, or InDesign.
• Experience with advanced AI or automation tools such as n8n or Cursor to streamline workflows and improve efficiency.
• Experience in B2B marketing or working with tech/SaaS brands is a plus.

Skills