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Executive - Scholarship Marketing

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This job is about being an Executive in Scholarship Marketing. You might like this job because you'll analyze scholarship data, improve student experiences, and help craft engaging promotional materials that attract future scholars.

Undisclosed

Lakeside (8004), Selangor (2014), MY, Kuala Lumpur

Job Description

JOB PURPOSE

 

Taylor’s College & University is embarking on a transformational journey towards becoming a more data-driven decision-making organisation. We are looking for people with data analysis experience to strengthen our business analytics capability as well as drive accurate and effective decision-making. Comprehensive student and financial information will allow targeted initiatives that enhance student experience. This Executive will be involved in a people-oriented and process-oriented role and will:

  • Conduct thorough analysis and generate relevant and timely reports for strategic planning.
  • Continually assess and optimise data management and reporting processes.
  • Analyse scholarship application data & update application status.
  • Manage and maintain the accuracy and integrity of student information and financial data.
  • Ensure great customer experience from online to offline.
  • Analyse competitor landscape and assist in proposals creation to streamline scholarship offerings.
  • Able to operationalise ideas.

 

KEY RESULTS AREA/RESPONSIBILITIES

 

  • Support in developing and operationalising scholarship plans, including determining eligibility, selection criteria and application processes.
  • Take ownership of processing scholarship applications, ensuring completeness, accuracy, and timely execution, and conduct scholarship interviews where required.
  • Coordinate promotional materials (brochures, flyers, digital ads, website, etc), alongside the Sales and Marketing Department to engage, attract and inform potential students, parents and internal stakeholders in a timely manner.
  • Organise nurturing events, communication and engagement activities for scholars to act as ambassadors for Taylor’s University and Taylor’s College from programme starting to becoming a scholar alumni.
  • Assist in analysing scholarship schemes and impact to total business and ensure scholarship plans are aligned with business objective.
  • Handle enquiries on all scholarship applications, manage and compile applications to ensure completeness of documents and information required.
  • Coordinate and manage feedback from other stakeholders within Taylor’s University and College to include Academics, Admissions, Marketing, Student Affairs, Registry Office, etc.
  • Meeting all deadlines for delivering relevant analysis and reports without compromising quality, accuracy and data integrity.
  • Manage face to face scholarship enquiries and calls as part of our focus on improving customer experience.
  • Monitoring and managing student progression information for compliance with scholarship criteria.
  • Stays abreast of competition news/trend.
  • Possess strong problem solving skills and is customer oriented especially when it comes to managing queries/complaints
  • Pleasant personality, able to speak eloquently and writes well
  • Any other responsibilities that may be assigned to you from time to time

JOB SPECIFICATIONS

MINIMUM ACADEMIC / PROFESSIONAL QUALIFICATION

 

  • Bachelor's Degree
  • Able to operate Microsoft 365 Suite (OneDrive, Excel, Word, Powerpoint, etc.)
  • Able to develop, maintain and governs scholarship related standard operating procedure.
  • Able to perform administrative tasks such as scheduling appointments, interviews and conducting shortlisting processes.
  • Intermediate Excel user (Pivot/Advance Functions).
  • Knowledge in Salesforce
  • Experience with data analysis & data management
  • Basic knowledge of financial reporting (added advantage)
  • Additional systems knowledge (added advantage)

 

RELATED EXPERIENCE

  • Project management and stakeholder management experience is an advantage.
  • Strong knowledge and experience in Scholarship Management is an advantage.

 

COMPETENCIES (KNOWLEDGE, SKILLS & ABILITIES)

 

 

  • Excellent ability to plan, organise and schedule in an efficient, productive manner.
  • Ability to quickly and proficiently understand and absorb new information.
  • Strong attention to detail and time management.
  • Strong work ethic – integrity, team spirited, open communication and good stakeholder management.
  • Ability to persuade and influence others to pursue a course of action.
  • Excellent proficiency in English and Mandarin (optional) is an added advantage.
  • Strong at strategic thinking and analytical abilities to develop and generate relevant reports.
  • Excellent in data management using Excel.
  • Customer centric – able to provide solutions and improve processes to improve customer experience.
  • CRM knowledge or willingness to learn in creating visual dashboards.
  • Ability to think and communicate logically.
  • A go-getter, able to work independently, work collaboratively across departments and fulfil requirements within dedicated timelines.

 

COMPETENCIES (Behavioural)

  • Honesty/upholds integrity – Builds trust and maintains confidence.
  • Ability to make use of data to communicate with key stakeholders for their decision making.
  • Ability to remain calm under pressure.
  • Open to constructive feedback and new ideas.
  • Leverage peers, supervisors and cross functional team to establish an collaborative working relationship.
  • Great people and communication skills.
  • Willing to work overtime/on weekends during peak period (if necessary).
  • Roles are generally fluid and there are requirements to perform tasks outside of job scope, candidates should be comfortable with working in different performative capacities.

 

 


Job Requirements


Company Benefits

Flexible Work Arrangements

Taylor's promotes a flexible work environment to help employees balance their professional and personal commitments.

Professional Development

The institution provides support for personal and career advancement, including opportunities for further studies and career progression.

Educational Benefits

Staff members benefit from education fee discounts and interest-free education loans, supporting their continuous learning and development.

Competitive Remuneration Package

Employees receive competitive salaries and benefits, including medical, optical, and dental coverage.

Conducive Working Environment

The college fosters a supportive and collaborative atmosphere, contributing to a pleasant work experience.


Additional Info

Company Activity

Last active - few hours ago

Job Specialisation


Company Profile

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Taylor's College

At Taylor's College, meeting students' expectations and needs has always been our top priority ever since our inception in 1969. Students can expect the best at Taylor's College in terms of star lecturers, quality classroom pedagogy, state-of-the-art facilities and awesome student experience. Overall, our contribution to the world of education globally has earned us many awards and accolades, inspiring us to carry...