Job Description

Ready to own sales and marketing for freight forwarding? We are inviting you to join working with us at THI LOGISTICS (MALAYSIA) SDN BHD, a hands-on logistics partner moving sea and air cargo across Malaysia and the region. We focus on practical solutions, clear pricing, and dependable delivery that help customers move business forward.

As the Sales & Marketing Manager, you will be the builder who creates scalable sales channels, shapes product packages, and grows strategic accounts. You will translate market signals into repeatable revenue streams and a clear go-to-market plan.

You will work closely with operations and pricing, improve win rates, and expand our footprint in key trade lanes.

Your Growth & Impact

• Expand your network by managing direct relationships with shippers, freight agents, and carriers.
• Lead measurable campaigns that build a visible track record for promotions and account wins.
• Strengthen your commercial skills through handling tenders, pricing, and negotiation for medium and large accounts.
• Accelerate into leadership by owning P&L targets and mentoring junior sales colleagues.
• Develop cross-functional experience working with ops, customs clearance, and digital tools used in logistics.

Job Requirements

Responsibilities

Project Management

• Plan and run targeted sales campaigns for priority trade lanes using timelines and measurable KPIs.
• Coordinate with operations to ensure quotes, capacity and transit times match customer expectations.
• Track campaign performance and iterate on offers to improve lead-to-win conversion rates.

Sales & Business Development

• Prospect, qualify and close new accounts across sea, air and multimodal shipments.
• Manage key accounts and grow revenue through upselling of value-added services and contract renewals.
• Prepare competitive tenders, commercial proposals and negotiate terms to meet margin targets.
• Maintain CRM records, forecast sales pipeline, and report weekly performance to leadership.

Marketing & Customer Relationship

• Develop practical marketing collateral and digital outreach to support sales activities.
• Run customer segmentation and prioritise outreach for high-potential verticals or lanes.
• Collect market intelligence on rates, capacity and competitor moves to inform pricing and offers.
• Lead onboarding for new clients and ensure handover to operations for smooth delivery.

Requirements

Qualifications & Experience

• Bachelors degree in Business, Logistics, Marketing or related field, or equivalent experience.
• Approximately 5 years of commercial experience in freight forwarding, shipping or supply chain sales.
• Proven track record managing accounts, winning tenders and meeting sales targets in logistics.

Hard Skills & Knowledge

• Strong knowledge of sea and air freight operations, incoterms, and export-import documentation.
• Comfortable with CRM systems, MS Excel and basic reporting tools.
• Familiarity with freight rate structures, carrier contracts and tender preparation.
• Experience using digital marketing channels and simple analytics to support lead generation.

Soft Skills & Qualities

• Clear communicator with strong negotiation skills and client-facing experience.
• Organised, results-oriented and able to prioritise multiple lanes and accounts.
• Collaborative mindset, ready to work closely with operations, pricing and warehouse teams.
• Comfortable in a fast-moving environment and willing to take ownership of commercial outcomes.

Skills