Job Description

Who We Are

We are TEDBOY (Uniqbe Bakery Sdn Bhd, one of the companies under Uniqbe Group of Companies) - a Malaysian halal certified bakery-café built on the belief that food should feel safe, reassuring, and thoughtfully made. For over 14 years, we’ve been baking and serving food we are proud to eat ourselves - the same food we serve our families every day.

From the beginning, we believed that care in food must be built on discipline, structure, and consistency.

What We Stand For

At TEDBOY, providing the best to our consumers is our priority from 2012. To us, that means putting our consumers first in every step of decision we make using thoughtful halal practices — not assumptions, shortcuts, or loud claims. Every decision we make is guided by care for the people we serve, from ingredient choices to how food is prepared and handled. We listen, we improve, and we take responsibility because trust is earned through consistency, not promises.

DIGITAL MARKETING EXECUTIVE (F&B Industry)

Salary range: RM2,900 - RM3,100 per month

Job description:

We are seeking a motivated, high-energy, and creative Digital Marketing Executive to join our team at TEDBOY! If you are a strategic thinker with a passion for bringing delicious marketing campaigns to life, you’re the one we’re hungry for!

The Essential Ingredients (Requirements):

• Exceptional communication skills with a great command of both English and BM.
• An eye for mouth-watering creative visuals.
• Ability to manage multiple projects simultaneously without losing your cool.

Roles & responsibilities:

• Manage social media accounts and marketing efforts to create compelling social media content that will create sustained engagement among existing customers and attract new ones
• To assist in multi-faceted marketing campaigns that drive growth for our brand in the form of exposure or sales depending on campaign goals
• Be part of the task-team for outlet openings or revamp and ensure all visual, printed and digital collaterals are prepared or updated accordingly
• To assist the brand manager to manage membership or customer loyalty campaigns
• To craft blogpost and EDM to members and customers to continuously engage them and improve SEO rankings. Measure the metrics for success
• Have a strong eye for graphic design, photography, videography - essentially all forms of content that will be related to the brand
• Stay up-to-date on industry best practices and emerging trends, and provide thought leadership and recommendations for how the brand can continue to innovate and differentiate itself in the market.
• Analyse and report on marketing campaign performance metrics, and use insights to make data-driven decisions that optimise marketing effectiveness and ROI.

Job Requirements

Qualifications & Skillset

• A Malaysian with Diploma or Bachelor's degree in Marketing, Digital Marketing, Communications, Graphic Design, or a related field.
• 1–2 years of experience in marketing or a creative role (experience in the hospitality or F&B industry is an appetizing bonus!). Fresh graduates interested with F&B industry are welcomed to apply.
• Solid design skills using Canva and AI tools to efficiently create captivating designs and storylines that align with our brand personality.
• Strong strategic thinking and problem-solving skills, with demonstrated creativity in developing standout marketing campaigns.
• A sharp design and visual eye that understands good graphic design principles and ties design to effective communication to create true brand desire.
• Ability to fearlessly drive conversations during brainstorming sessions and negotiations with collaborators, KOLs, and sponsors.
• Strong sense of ownership, proactive attitude, and effective communication.

Job Type: Full-time

Benefits: Meal allowance, staff discount

Work Location: In person, Section 51A, Petaling Jaya

Skills