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KOL Executive

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This job is for a KOL Executive at a lively digital marketing agency. You might like this job because it involves collaborating with influencers, shaping creative campaigns, and staying on top of social media trends to drive brand success!

RM 2800 - RM 3300

Taman Melawati, Kuala Lumpur

Job Description

About Us:

We are a fast-growing digital marketing agency specializing in performance-driven campaigns, influencer marketing, and engaging social media content for brands across multiple industries. Our team works closely with brands and creators to produce impactful campaigns across platforms such as TikTok, Instagram, and YouTube.

We are looking for a proactive and organized KOL Executive who is passionate about influencer marketing and social media culture. If you enjoy working with creators, coordinating campaigns, and turning creative ideas into successful brand collaborations — this role is for you.

 

What You’ll Be Doing:

KOL Sourcing & Relationship Management

  • Research and identify suitable KOLs/Influencers across TikTok, Instagram, and other social platforms.
  • Build and maintain a strong database of influencers across different niches.
  • Reach out, negotiate, and coordinate collaborations with KOLs.
  • Build long-term relationships with creators and talent managers.

Campaign Coordination

  • Assist in planning and executing influencer marketing campaigns.
  • Brief KOLs on campaign objectives, deliverables, and brand guidelines.
  • Track content production timelines and ensure deliverables are submitted on time.
  • Coordinate between internal teams, clients, and influencers.

Content & Performance Monitoring

  • Ensure KOL content aligns with brand messaging and campaign objectives.
  • Monitor campaign performance metrics such as views, engagement, and conversions.
  • Prepare campaign reports and summaries for internal teams and clients.

Trend & Market Research

  • Stay updated on social media trends, viral content formats, and emerging influencers.
  • Provide insights on trending creators and potential collaboration opportunities.
  • Assist in competitor and industry analysis.
     

Job Requirements

Who We’re Looking For:

  • Diploma or Degree in Marketing, Communications, Media, Business, or related fields.
  • 1–2 years of experience in influencer marketing, talent management, or digital marketing (fresh graduates with relevant internship experience are welcome).
  • Strong understanding of TikTok, Instagram, and social media culture.
  • Good communication and negotiation skills.
  • Highly organized and able to manage multiple campaigns simultaneously.
  • Detail-oriented with strong follow-up and coordination abilities.
  • Comfortable working with influencers, talent agencies, and clients.

Bonus Points If You Have:

  • Experience managing influencer campaigns.
  • Familiarity with influencer analytics tools or social media reporting.
  • Existing network of KOLs or creators.

What You’ll Gain:

  • Hands-on experience in influencer marketing campaigns
  • Opportunity to work with well-known creators and brands
  • Exposure to real client campaigns and digital marketing strategies
  • Fast-paced learning environment in the creator economy
  • Potential career growth within the agency

Skills

Communication
Negotiation
Project Management
Project Administration

Company Benefits

Personal Development

On-the-job training. Offer and pay for professional certification to employees!

Good Working Environment

Youth-friendly culture in the workplace. Trendy and comfortable working environment.

Hybrid working

We reward staff effort with hybrid working opportunities.

Chill Time

Unlimited supply of snacks, beverages, cookies and coffee!

Staff Bonding

Numerous team-building activities held throughout the year.

Birthday Leave

A day OFF on your Birthday!


Additional Info

Company Activity

Last active - few minutes ago

Experience Level

#NoExperienceNeeded

Career Level

Junior Executive

Job Specialisation


Company Profile

Up Tree Marketing SDN BHD-logo-image

Up Tree Marketing SDN BHD

Bryan Low founded the company Up Tree Marketing Sdn Bhd in 2009 by capitalising on his experience as a digital marketer to start a magazine company in the Klang Valley. With the rise of digital marketing, the company expanded into the online market, assisting entrepreneurs and corporates to fully digitalise their business. With a clear mission: to build the largest Digital Agency brands under its portfolio in...