Job Description

The Key Account Manager is responsible for developing new business opportunities, driving sales growth and establishing and maintaining strong customer relationships across assigned markets with a primary focus on the China region and its wider market segments.

The role involves market research, account management, sales activities and collaboration with internal teams to achieve company sales and growth objectives.   

This role will be assigned a specific geographical market based on business needs, with a focus on expanding market presence and strengthening customer relationships within the assigned territory.

Job Requirements

Responsibilities:

• To plan, manage and execute business development and sales activities to generate and qualify leads, identify new business opportunities and achieve revenue targets and new account acquisition growth, with a focus on the China region.
• To develop new markets and identify potential customers, business opportunities and contracts within the assigned geographical regions, particularly in China.
• To strategize, propose and execute regional business activities to achieve the Company’s sales and business growth objectives.
• To be responsible for the account management of existing and potential customers, including managing customer communication, inquiries and business requirements through phone, email and chat.
• To understand customer needs and provide suitable advice and solutions based on the Company’s products and services.
• To conduct market research and gather market feedback and insights, including customer needs, price sensitivity, market trends, demand and potential opportunities, to support market penetration and business growth, particularly in the China region.
• To attend networking events and relevant business activities to develop new business contacts, attract potential customers and strengthen customer relationships.
• To gather, track and maintain sales metrics, sales activities, customer information and business opportunities in the CRM system.
• To maintain and update sales, marketing and business development documentation, including market analysis, trends, customer information and sales reports.
• To collaborate with Management and internal teams on sales goals, marketing and promotional activities, and provide timely reporting and recommendations on market insights, business situations and opportunities for improvement.
• To provide administrative and coordination support for business development activities, including scheduling appointments, managing customer communication and preparing sales presentations.
• To perform any other duties and responsibilities as assigned by Management from time to time.

Qualifications / Requirements:

• Candidate must possess at least a Diploma/Bachelor’s Degree in Business Administration or equivalent.
• At least 2 - 3 years of working experience in tele-marketing, business development, sales management, inside sales or other related fields.
• Required skills: Microsoft Office (Word, Excel, PowerPoint), research and analytical skills.
• Proficient in English and Mandarin for both oral and written. (especially for the greater China regions)
• Possess interest in IT and/or is internet savvy.
• Aggressive, resourceful and possess strong desire to succeed.
• Ability to present and explain ideas to a variety of audiences.
• Strong organizational and time management skills.
• Enthusiastic to build good relationships with people.
• Ability to work well in a team environment.
• Willing and able to travel overseas for customers’ visits or meetings.

Skills