Job Description

Position Responsibilities

Strategic IP Development

• Develop and implement long-term IP strategies that align with brand and business objectives.
• Leverage the brand's intellectual property portfolio to support business growth and creative innovation.
• Partner with senior leadership, legal, and business units to advise on IP-related matters for brand expansion and licensing.
• Oversee the development of IP frameworks for new store concepts, product lines, and characters.

Trademarking Protection

• Manage the registration, monitoring, and enforcement of trademarks, copyrights, and other brand assets.
• Stay abreast of IP laws, trends, and enforcement strategies in local and international markets.
• Collaborate with legal counsel to manage IP disputes, infringements, and licensing agreements.

IP Custodian

• Work cross-functionally with marketing, studio, and product teams to ensure proper use of IP across all channels.
• Educate internal stakeholders on IP guidelines and brand protection best practices.
• Maintain an up-to-date database of IP assets and monitor global markets for potential IP risks.

IP Collaboration

• Identify opportunities for IP-driven brand extensions, partnerships, and commercialization.
• Collaborate on co-branding, licensing, and partnership agreements to maximize the commercial potential of brand assets while maintaining brand integrity.

Team Management

• Supervise the Brand IP team and external vendors to manage IP budget and resource allocation.

Job Requirements

 Qualification and Requirements

• Bachelor's Degree in Business, Marketing, Mass Comm, Graphic Design or equivalent
• Min. 7-10 years in branding for FMCG, QSR, IP Licensing
• Canva
• Microsoft Office

A Necessity, not a Luxury 

Skills