Marketing Manager, Core Brand
Connexion Holdings Sdn Bhd
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This job is for a Marketing Manager, responsible for executing brand marketing plans, coordinating events, managing budgets, and ensuring compliance. You might like this job because it offers the opportunity to drive sales and maintain brand image while staying updated on market trends.
RM 6500 - RM 8000
Setialwalk, Puchong
Full-Time
Job Description
- Design and execute the Annual Brand Marketing Plan for campaigns, activations, events, promotions and menus so as to translate Sales and Marketing objectives into clear executable strategies.
- Coordinate with Operations and/or Outlet Managers for on-ground activations and events to ensure proper execution as well as collect feedback, ideas and advice so as to improve future activations and campaigns.
- Liaise with external marketing, PR or advertising agencies, providing them with clear briefs and timelines so as to deliver all work per requirements and within budget.
- Develop and update Corporate Brand Marketing policies to adequately protect the Brand’s image and position in the market, and ensure compliance from all corporate and licensee owned outlets.
- Supervise the Marketing and Creative team, setting goals, providing clarity on what is expected of them, and giving guidance when necessary.
- Manage the annual marketing Budget and ensure diligent distribution and investment.
- Oversee the management of day-to-day in-outlet collaterals and initiatives so as to ensure.
- Compliance with marketing directives.
- Oversee the coordination for marketing collateral requisition and logistics so as to ensure.
- All items and services are delivered efficiently, on time and on budget.
- Oversee the development of creative content to ensure all requests and briefs are delivered according to requirements and on time.
- Oversee the management of customer relations via telephone hotline and digital media so as to maintain a high degree of efficiency and customer satisfaction.
- Research and procure new products and merchandise that can be introduced or sold within outlets to drive sales or meet other marketing objectives.
- Maintain up-to-date knowledge on market changes, trends and consumer behaviour so as to keep the brand current and drive it forward.
- To participate in new brand and outlet set-up.
- Other ad-hoc tasks as assigned time to time.
Job Requirements
- Degree in Marketing / International Business/Business Administration or equivalent.
- Minimum 5 years’ experience in F&B/retail with proven and successful track records in merchandising.
- Strong knowledge of marketing strategies. Must be able to think out of the box.
- Willing to travel, must be self-organized and must be prepared to work within stringent deadlines.
- Confident, detail-minded, good communication skills and strong negotiation skills with vendors.
- Excellent follow up and persuasion skills.
- Able to work under tight schedule and with positive working attitude
Additional Info
Experience Level
5 - 20 Years of Experience
Job Specialisation
Advertising & Branding, Digital Marketing, Public Relations
Company Profile
Connexion Holdings Sdn Bhd
Connexion Group, incorporated in Malaysia in 2010, is a leading restaurant and bar group in Malaysia with our principal activities being in operations and management.
Our strength lies in identifying, sourcing and locating potential and uprising hotspots and trends by placing the right concepts within either through corporate-owned or our licensee programs.
Today, since establishing the first outlet in 2010, Connexion Group is proud to own multiple strong brands i.e. The Beer Factory™, The Attic, Suzie Wong, The Rabbit Hole and Bushido.
A continuous focus on service and product quality improvement; and the implementation of innovative and fun entertainment, along with the numerous years of experience in the food and beverage industry, helps us retain our position as one of the best in the Malaysian dining and night-life scene.
In years to come, we envision ourselves to be a more comprehensive and influential food and beverage conglomerate which promotes sustainability through house-brand developments and strategic business acquisitions. We will strengthen our foothold in Malaysia and Singapore while expanding into emerging economies around South East Asia.
Marketing Manager, Core Brand
RM 6500 - RM 8000
Setialwalk, Puchong
Full-Time
This job is no longer available