AI-generated summary
This job is for a Channel Communication Specialist handling POSM & BTL communication for Hotlink products. You might like this job because it involves developing effective messaging and working closely with product owners to drive campaigns and improve sales.
Undisclosed
Menara Maxis, Kuala Lumpur
Are you ready to get ahead in your career?
Why does this job exist and why is it critical?
Responsible for POSM and BTL communication for Hotlink products and programs
What are you accountable for?
1. Develop and design effective yet comprehensive physical and digital point of sales material (POSM) messaging for all Hotlink campaigns. Required to work closely with product owners and brand team to promote and sell Hotlink products
2. Support the Go To Market plans, programs, KPIs, and campaign management to drive :-
3. Maintain consistency and accuracy of POSM at channels, via periodic review of POSM in terms of right messaging, regular content updates, and careful monitoring.
4. Ensure end to end POSM deliverables meet campaigns objective and timelines.
5. Drive periodic review of POSM for Hotlink campaign performance and profitability, monitoring channel reach and productivity, and providing recommendations for changes in distribution structure
6. Develop and procure effective premiums and festive premiums to support channels acquisition.
7. Stakeholder management through regular performance reviews and planning session between channels, product owners and management to align on campaign strategy, performance, rewards, and improvement plans
What do you need to have for this role?
1. Bachelors Degree in Business Administration, Marketing, Creative and Designs
2. Total 4 to 6 years of working experience with 1 to 3 years of relevant experience
3. Preferred working experience in Telco / IT / FMCG / Financial Services industry
4. Good understanding of general business and field sales management
What’s next?
Maxis values diverse voices & people. We hire and reward our employees based on capability & performance — regardless of ethnicity, gender, age, education, religion, nationality or physical ability.
Work with cross-functional teams that are proactive, collaborative, and result-oriented!
Together, we strive to impact communities nationwide through strategic CSR offerings.
Expand and apply your experience in product development, while building new skills and knowledge in other areas!
Last active - few days ago
0 - 10 Years of Experience
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