Job Description

1. MARKETING

Ground Event Activation (Marketing SWAT Team)

• Assist the Marketing SWAT team with on-the-ground event execution—from planning to post-mortem.
• Drive community engagement through targeted outreach programs, such as:
• Masjid, Ketua Kampung, JKK & NGO, in-store, and vendor/penjaja activations.
• Apply PDCA (Plan–Do–Check–Act) methodology for each program.
• Coordinate logistics: ensure POSM and equipment are delivered before events.
• Capture event photos and organize them systematically into designated folders.

Data & Customer Insights

• Support segmentation analysis by spend, frequency, and region.
• Track loyalty program metrics and customer campaign responses.
• Analyze basket size, purchase frequency, and product preference trends.
• Compile store and category performance reports and prepare dashboards/presentations for internal stakeholders.

Campaign Coordination & Loyalty Support

• Assist with sourcing and coordinating loyalty reward items.
• Support campaign execution: prepare materials, liaise with vendors, and track performance.
• Help research and profile potential marketing or fintech partnerships.
• Contribute to co-branded campaign activation and proposal presentations.
• Maintain media asset databases and supplier trade agreements.
• Track trade campaign outcomes and assist in post-campaign analysis.

Creative & Digital Content Support

• Create visual and written content for social media and digital marketing campaigns.
• Use tools like Canva or Adobe Creative Suite for graphic design tasks.
• Assist with photo and video editing, as well as social media post planning and scheduling.
• Conduct content research and propose campaign ideas.
• Monitor digital trends and suggest improvements for brand consistency.

Job Requirements

• Currently pursuing or recently completed a Diploma or Degree in, Marketing, Business, Mass Communications, Information Systems, or related fields
• Able to provide internship supporting letter from University/College (if required)
• Willing to work in Kelana Jaya (near LRT Glenmarie Station)
• Positive attitude, willing to learn, responsible, and a good team player
• Strong communication (written and verbal), creativity, and organizational skills
• Proficient in Microsoft Office (Excel, Word, PowerPoint); familiarity with analytics, social media tools, or content design software is a plus
• Minimum 3 months internship period

Skills