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Growth Content Strategist

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This job is for a Growth Content Strategist at Sigma School, Southeast Asia’s top coding bootcamp. You might like this job because you'll create engaging content, boost SEO, and help shape the future of tech education, all while working flexibly!

RM 3500 - RM 6000

IOI Boulevard, Puchong, Selangor

Job Description

Who we are

Sigma School is Southeast Asia’s fastest-growing coding bootcamp. We’ve trained 100+ students from around the world, partnered with companies like Grab and OCBC, and helped career switchers break into tech with industry-ready skills.

But here’s the problem: our growth is outpacing our ability to tell our story. We’re building the best learning platform in the region, but too few people see it, hear it, or feel it. That’s why we need you.

The pains we need you to solve

  • Our best content never reaches enough eyeballs because our SEO and programmatic SEO playbooks are not consistent.
     
  • Our newsletters exist, but they don’t engage or convert as much as they should.
     
  • We’re missing out on collaborations with KOLs and partners that could amplify our brand massively.
     
  • Our free courses and community events don’t yet have the visibility or consistency they need.
     
  • We lack authentic, user-generated–style content that builds trust and social proof week after week.
     

If you’re the kind of person who sees these as exciting problems to solve, keep reading.

What you’ll own

  • Content collaborations: Partner with KOLs, creators, and communities to co-create content that drives reach and trust.
     
  • SEO & growth content: Lead on SEO, programmatic SEO, and GEO strategies to scale our inbound engine.
     
  • Email marketing & newsletters: Own our email strategy end-to-end — from automation to copywriting to reporting.
     
  • Events & free courses: Help design and run one event/free course per week to build community and brand authority.
     
  • UGC-style content: Produce 1 engaging UGC-style video or post per week that feels authentic and resonates with our audience.
     

What you bring

  • Proven experience in content/SEO/marketing with measurable results.
     
  • A mix of creativity and execution — you can brainstorm big ideas and roll up your sleeves to ship them.
     
  • Comfort with SEO tools, email automation platforms, and content analytics.
     
  • Experience running partnerships, collabs, or events (bonus if in the edtech or community space).
     
  • Strong storytelling ability — you know how to make content feel real and relatable.
     
  • You don’t wait for instructions — you take ownership and run experiments.
     

What success looks like in 6 months

  • Organic traffic is growing month-on-month from SEO.
     
  • Newsletters get higher open and click-through rates.
     
  • At least 4 meaningful collaborations with KOLs or partners are live.
     
  • 12+ events or free courses are delivered with solid attendance and impact.
     
  • 12+ UGC-style content pieces are out in the world, with a few going viral inside our niche.

 

Do NOT join if…

  • You need step-by-step instructions and constant supervision.
     
  • You get stuck in ideas and avoid execution.
     
  • You dislike experimenting, failing fast, or adjusting based on data.
     
  • You’re not comfortable juggling creative + analytical work.
     
  • You want a “safe, predictable” corporate routine — we’re a fast-moving startup.
     
  • You don’t actually care about education or helping people change their lives.

     

Why join Sigma School?

  • Be part of shaping the future of tech education in Southeast Asia.
     
  • Work directly with the founder and leadership team — your ideas won’t just be heard, they’ll be implemented.
     
  • Flexible work environment and real autonomy.
     
  • Competitive pay with performance upside.
     

Job Requirements

 

  • 1-3 years of experience in content marketing, SEO, or growth roles.
     
  • Hands-on experience with SEO tools (Ahrefs, SEMrush, Google Search Console, etc.).
     
  • Experience running email campaigns (automation platforms, segmentation, testing).
     
  • Strong copywriting and storytelling skills — able to make complex ideas feel simple and engaging.
     
  • Comfort with event planning (online/offline) and partner/influencer collaborations.
     
  • Basic familiarity with analytics (Google Analytics, email/SEO dashboards).

     

Skills

Marketing
Growth Strategies

Company Benefits

Parking / Transport allowance

Included for full-time hires.

Career growth

If you like to move fast and break things, this is the right place for you.

Meal allowance

Late nights happen when you’re changing the world. If you’re working late, we’ll buy your dinner.

Medical benefits

Normal medical / health claims.

Other benefits

Professional development courses to upskill yourself!

We love travelling

Once a year, we aim to gather our team for an island retreat. We will cover all costs. Just come & enjoy!


Additional Info

Company Activity

Last active - few hours ago

Career Level

Junior Executive


Company Profile

SigmaSchool-logo-image

SigmaSchool

We started Sigma School because we believe that the current education system is broken. Students are struggling to get jobs and struggling to pay back their student loans, yet employers are still struggling to hire good talents. There is a massive, growing tech talent-skill mismatch in the world right now and almost ALL educators are not held accountable to help their students secure jobs. They simply have no...