Job Description

• Well-versed in digital marketing channels, including web, SEO/SEM, Youtube, social media and display advertising etc.
• Plan and execute digital marketing campaigns and physical advertisement, including web, SEO/SEM, Youtube, social media, display advertising, OOH, in-mall and shop advertisement, etc.
• Work closely with stores/malls/media agencies to develop and implement physical advertisement.
• Analyse and assist in generating reports on the performance of all digital marketing campaigns and traffic to measure the efficiency of the content.
• Oversee all aspects of digital marketing campaigns and company’s social media accounts in content creating as well.
• Writing, reviewing, editing, designing and updating content for company websites and blogs, social media, marketing materials, and similar platforms.
• Using social media to engage consumers, respond to questions or complaints, and to promote company initiatives.
• Coordinate with advertising and media experts to improve marketing results.
• Stay up to date with the latest trends, technologies and practices and ensure the content, advertising & promotion plan are abreast to market needs and change.
• Brainstorming and suggesting new ways to improve the traffic by tapping into new platforms and channels.
• Maintain consistency in content and ensure alignment with the brand and product/service direction.
• Oversee and manage all contests, giveaways, and other digital projects.

Job Requirements

• Minimum 2 years of Digital Marketing experience
• Degree/Diploma in Marketing or relevant field
• Experienced in B2C, B2B, campaigns, SEO/SEM etc.
• good command of spoken and written English and Bahasa Malaysia
• Analytical, performance-driven and organized individual.
• Able to work independently with minimal supervision
• Requires own transport (e.g. own car)

Skills