Job Description

Want to help people find homes and communities that actually make life easier? Join our close-knit team working with us at Garden World Development Sdn Bhd, a property developer focused on practical residential projects and neighbourhood value across Malaysia.

As a Marketing & Business Executive you will be the builder who turns project plans into clear marketing stories and real buyer interest. You will run digital campaigns, coordinate on-site events, and shape lead journeys from first contact to site visit.

We work hands-on and support each other, so you will learn quickly while owning visible results. If you enjoy creating clear content and measurable campaigns, this role is designed for steady growth.

Your Growth & Impact

• Expand your portfolio by leading end-to-end marketing campaigns that reach both online and walk-in buyers.
• Build relationships with agents and partners to grow a reliable lead pipeline for current and upcoming projects.
• Grow your analytics skillset by owning campaign performance tracking and monthly insights reporting.
• Strengthen your event and on-site marketing experience by organising viewings and community activations.

Job Requirements

Responsibilities

Campaigns & Digital Marketing

• Plan and execute multi-channel campaigns including social media, email, and search to promote project launches and ongoing sales.
• Create concise ad copy, social posts, and simple visuals that match our brand voice and project features.
• Manage paid social and search budgets and optimise ads for leads and conversions.
• Coordinate content calendar and work with external vendors for production when needed.

Business Development & Partnerships

• Qualify and follow up leads from campaigns and walk-ins, turning inquiries into site visits and buyer meetings.
• Maintain relationships with property agents and local partners to expand referral channels.
• Support on-site events, open houses, and community activities to drive engagement and convert prospects.
• Use CRM to track interactions and ensure timely follow-ups with potential buyers.

Analytics & Reporting

• Monitor campaign metrics and compile weekly and monthly reports with clear recommendations for improvement.
• Use Google Analytics, Facebook Ads Manager, and basic spreadsheet models to measure ROI and lead quality.
• Run simple A/B tests on creatives and landing pages to improve conversion rates.
• Present findings to the team and adapt tactics based on data and feedback.

Requirements

Qualifications & Experience

• Bachelor's degree or diploma in Marketing, Business, Communications, or related field is preferred.
• Around 2 years of marketing or business development experience, ideally with exposure to property, real estate, or retail environments.
• Hands-on experience supporting events, site visits, or sales activities is a strong advantage.

Hard Skills & Knowledge

• Practical knowledge of digital marketing tools such as Facebook Ads Manager and Google Analytics.
• Experience using CRM systems to track leads and follow-up actions.
• Comfortable creating content for social channels and basic graphic or presentation materials.
• Proficient in Microsoft Excel, Word, and email marketing platforms.

Soft Skills & Qualities

• Clear communicator who writes and speaks well with customers and partners.
• Organised and deadline-driven, able to manage multiple small projects at once.
• Customer-focused attitude with confidence in front-line interactions and site visits.
• Collaborative team player who is open to feedback and continuous learning.

Skills