Job Description

• Design visually appealing graphics for social media posts, stories, and campaigns.
• Create and maintain a content calendar, ensuring timely and consistent posts across all platforms.
• Manage and schedule social media posts, ensuring content is aligned with the content calendar.
• Upload stories, posts, and other content across various social media platforms (Instagram, Facebook, TikTok, etc.).
• Respond to customer inquiries and comments across all social media channels in a timely and professional manner.
• Act as a community manager by engaging with followers, building relationships, and creating a positive online experience.
• Develop and implement strategies to increase the number of followers and enhance engagement on social media platforms.
• Utilize engagement tactics such as contests, polls, giveaways, and collaborations to boost audience participation.
• Monitor social media trends and adapt content to increase reach and visibility
• Track, analyze, and report on the performance to provide insights into key metrics such as engagement, reach, follower growth, and conversion rates.
• Stay up-to-date with the latest social media trends, tools, and best practices to keep the brand’s presence fresh and engaging.
• Collaborate with the marketing team to develop social media strategies that support business goals and align with brand objectives.
• Monitor competitors and industry trends to identify new opportunities for social media engagement.

Job Requirements

• Bachelor’s degree in Marketing, Communications, Graphic Design, or a related field.
• Proven experience (2-3 years) in social media management, content creation, and graphic design.
• Strong copywriting skills in both English and Malay (ability to write engaging content for both languages).
• Solid understanding of social media platforms (Instagram, Facebook, Tik Tok, etc.) and their respective best practices.
• Familiarity with social media analytics tools
• Strong creative skills with the ability to adapt and innovate based on trends.
• Excellent communication and interpersonal skills.
• Detail-oriented, with the ability to multitask and manage multiple social media platforms effectively.
• Passion for staying in tune with social media trends and creating content that resonates with diverse audiences.

Skills