Job Description

Job Summary:

We are looking for a talented and enthusiastic Lobak Merah Content Writer Intern to join our team. As a Content Writer Intern, you will play a vital role in supporting our content creation efforts, with a focus on creating engaging and informative content in the Malay language. This internship provides an excellent opportunity to gain practical experience in content writing, digital marketing, and storytelling.

Key Responsibilities:

Content Creation:

• Write high-quality and engaging content in the Malay language, including articles, blog posts, social media captions, and website copy.
• Conduct thorough research to gather relevant information and ensure accuracy and credibility in the content.

Topic Ideation:

• Brainstorm and generate creative ideas for content topics that resonate with the target audience and align with our brand voice.
• Stay updated on industry trends and news to identify potential content opportunities.

SEO Optimization:

• Incorporate basic search engine optimization (SEO) techniques into content creation, including the use of keywords, meta descriptions, and proper formatting.
• Ensure content is optimized for readability, user experience, and search engine visibility.

Content Editing and Proofreading:

• Review and edit content for grammar, spelling, punctuation, and overall clarity.
• Ensure that content adheres to brand guidelines, style guides, and editorial standards.

Content Promotion:

• Collaborate with the marketing team to strategize and implement content promotion efforts across various platforms, including social media and email newsletters.
• Participate in content distribution and engagement activities to maximize the reach and impact of our content.

Performance Tracking:

• Monitor and analyze content performance metrics, such as engagement, reach, and conversion rates.
• Provide insights and recommendations for content optimization based on data analysis.

Collaborative Work:

• Collaborate with cross-functional teams, including designers, marketers, and editors, to ensure content aligns with overall marketing strategies and objectives.
• Actively participate in team meetings, brainstorming sessions, and content planning discussions.

Learning and Development:

• Stay updated on industry best practices, content writing trends, and digital marketing strategies.
• Seek opportunities to enhance writing skills and expand knowledge in areas such as storytelling, copywriting, and content strategy.

Job Requirements

Qualifications and Requirements:

• Currently pursuing a degree in Communication, Journalism, Marketing, or a related field.
• Strong proficiency in written Malay language, with a keen understanding of grammar, vocabulary, and sentence structure.
• Excellent research and analytical skills to gather information and present it in a concise and engaging manner.
• Familiarity with SEO principles and content optimization techniques.
• Basic understanding of content management systems (CMS) and digital marketing platforms.
• Detail-oriented with a strong focus on accuracy and quality.
• Ability to meet deadlines and work effectively in a fast-paced environment.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
• Positive attitude, eagerness to learn, and open-mindedness to feedback.

Skills