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This job is a Senior Manager of Communications at Lazada. You might like this job because you’ll create exciting messages, build media relationships, and support executives in sharing our story, all while navigating challenges to keep our brand strong!
Undisclosed
Malaysia, Kuala Lumpur
Full-Time
few days ago
Job Description
Responsibilities:
1 Overall Responsibilities
- Work together with various business teams to plan for and execute both corporate, consumer-facing and seller-targeted communication activations, to effectively deliver on the objectives above.
- Develop strategic narratives and provide insights that appeal to media, thought leaders and consumers. This includes developing messaging for Lazada’s technology, products and initiatives.
- Support on thought leadership and industry speaking opportunities for our executives
- Develop and execute a media relationship building programme, including: (a) Maintaining and managing a database of international media based in Malaysia + local key media for Lazada announcements and outreach (b) Planning media engagements to cultivate individual media relationships (c) Working together with agencies & partners to manage and cultivate relationship with media KOLs
- Work closely with the rest of Lazada’s centralized communications team across the region to deliver on regional communications activations and provide strategic insights from Vietnam’s perspective.
2. Press Office Function & Content Creation
- Handle media queries and interviews – including drafting of responses, follow up and coordination of interviews, drafting of briefing documents, work together with various business teams and the agency to handle media queries timely.
- Support on content creation that includes Lazada’s news hub executives’ LinkedIn profile and other paid media engagements. This can be in various formats - print, online, podcasts, videos, etc.
- Development of communications materials, including: press releases, story angles, pitch notes, bylines, FAQs, etc monthly according to business requirements
- Identify, evaluate and support thought leadership opportunities (regional + in-market opps) in the form of speaker opportunities at industry conferences or long-form content creation
3 Issues Management
- Provide issues management and crisis communications counsel to mitigate negative coverage or mentions of Lazada Malaysia
- Support on issue & crisis monitoring & daily report to relevant teams
- Includes media monitoring, crafting of holding/media statements and liaising with media (if necessary)
Job Requirements
- Minimum 8 years of experience either in a media company, newsroom and/or public relations agency
- Ingrained with a ‘client-centred’ service mindset, able to operate in a highly collaborative environment, with sharp focus and disciplined time management
- Problem-solving skills and ability to manage multiple priorities effectively and efficiently
- Background in journalism and/or content creation is a plus
- Strong written and spoken Malay and English. Mandarin will be a plus
- Creative thinking in developing original, refreshing, fun and executable ideas
- Ability to support strategic initiatives and corporate content strategy
- Ability to develop media and external stakeholder network
Company Benefits
Collaborative team
We are as diverse as the region we connect, because we value the power of difference.
Rewarding career
We value curiosity and passion that allow the best ideas to surface from our people. We experiment, we learn, and we do better every day.
Diverse opportunities
Build your future with Lazada in in Commercial, Marketing, Technology, Customer Care, Strategy & Management, Corporate Function, and more!
Additional Info
Company Activity
Last active - few hours ago
Experience Level
0 - 10 Years of Experience
Company Profile
