SMITH ZANDER is a specialist research and strategy consulting firm, offering expert best-in-class market research, industry intelligence and strategy consulting solutions to our clients. We enable clients to make informed business and investment decisions through our solutions and services, while our published work help regulatory authorities, professional advisers and the general public and investment community understand and appreciate the dynamics of specific markets and industries.


At SMITH ZANDER, we provide our clients with the latest market and industry insights, through bespoke deliverables covering areas such as market sizing, competitive landscape, market share, outlook and prospects. These help our clients and target audience better understand the markets and industries they operate in, by providing documented information founded on practical, on-the-ground research. Our consulting work takes fundamental data uncovered through our research and uses it to develop strategies and solutions for our clients, to ensure that our advice and recommendations are pragmatic and fact-based.

Our team at SMITH ZANDER has led and executed independent market research exercises for IPOs and other capital market transactions in a wide range of industries across Asia Pacific, primarily in Malaysia, Singapore, Hong Kong and China. Our strategy consulting work has seen us give advice to our clients ranging from local conglomerates to international corporations, as well as government agencies and SMEs.