Job Description

The position will undertake or participate in the following activities:

Marketing:

• Assist in idea generation, planning and executing marketing activities such as promotions, campaigns, exhibitions, events and more on a monthly basis.
• Ideate and produce creative content including visual design, videos and blog posts in social media platforms (TikTok, Instagram, Facebook, LinkedIn, YouTube, Website) to maintain strong online presence. 
• Develop new business opportunities via engagement with relevant influencers / KOL. 
• Respond to comments on each social media account.
• Proactively spot trends, research new social media channels to improve users’ engagement & recruit new followers.
• Work closely with the design team to produce content and collateral for all marketing activities.
• Collaborate with agencies and other vendor partners.
• Write and proofread marketing content for both online and offline campaigns.
• Evaluate and review marketing campaigns, advertisements and SEO to ensure the right mediums are being used and campaigns are effective.
• Track marketing performance and return on investment and prepare weekly or monthly reports for management.
• Assist the Head of Marketing in any other ad-hoc tasks related to marketing or other departments. 

Partnership

• To identify new partnerships with brands and organizations that align with the company’s values, objectives and target audience.
• To present the company's value proposition and explore collaborative opportunities.
• To develop creative partnership proposals and pitches.
• To assist with negotiating and finalizing terms and agreements with partners, managing timelines, deliverables, and reporting.
• To build and maintain strong relationships with existing partners ensuring mutual benefit and alignment with marketing goals as well as continuous collaborations.
• To be the main point of contact for partner inquiries and concerns and regularly communicate updates, insights, and progress to partners.
• Develop and execute joint marketing initiatives with partners to expand reach and customer base.
• To monitor key performance metrics related to partnerships and evaluate the success of collaborations.
• To prepare regular reports on partnership activities, progress, and outcomes for management’s review.

Job Requirements

• Diploma/Bachelor’s Degree in Marketing, Business Studies, Communications, or a related field. 
• 2+ years of experience in digital marketing, partnerships, or related roles.
• Knowledge of managing social media including Facebook, Instagram and Tik Tok.
• Experienced in creative content writing and creation as well as brand management.
• Familiar with marketing and analytic tools such as Mailchimp, Facebook Business Suite, Google Analytics, Facebook Insights, etc.
• Knowledge of video editing software and project management is an added advantage.
• Excellent communication, negotiation, and relationship-building skills.
• Ability to multitask, prioritize, and work in a fast-paced environment.
• Personal Attributes: 

1. Self-driven, able to execute tasks quickly and accurately while managing deadlines
2. Able to juggle multiple projects at the same time
3. Excellent communication and interpersonal skills
4. Attentive to details, strong administrative skills

Skills