Job Description

Key Responsibilities:

1) Content Creation & Storytelling

• Develop and engage in the form of video content (Instagram, TikTok, Xiaohongshu) 
• Script, film and edit multimedia content 
• Apply creative storytelling techniques to capture audience attention

2) Social Media and Campaign Execution

• Plan and schedule social media posting across multiple platforms 
• Manage and optimize content for different audiences and markets 
• Support website content updates and digital publishing 
• Stay updated with current digital marketing trends and social media best practices 

3) Analyze Content Performance

• Track content performance (e.g. views, engagement, conversions) 
• Identify trends and recommend improvements 
• Assist in building dashboards and structured workflows 

4) Strategy and Innovation

• Research global trends and content platform direction
• Contribute ideas for campaign growth and content direction 
• Explore automation tools to improve efficiency
• Collaborate with the marketing team to develop creative content strategies 
• Assist in executing e-marketing campaigns including email marketing and online promotions 

Job Requirements

Requirements: 

• Possesses basic skills in: 
• Content creation 
• Knowledge of photo / video editing tools
• Graphic design
• Data analysis & digital tools 
• Familiar with social media platforms (Instagram, TikTok, Xiaohongshu, etc.).
• Creative mindset with attention to detail. 
• Able to work independently and meet deadlines.

Skills