Job Description

1)Market Analysis & Strategy Development

• Analyze financial market data, customer insights, and competitor strategies to develop effective marketing plans.
• Create compelling value propositions that differentiate our brand in the market.
• Align marketing strategies with business objectives and industry trends.

2)Team Leadership & Documentation

• Lead and mentor the marketing team to ensure alignment with company goals.
• Ensure daily marketing documentation is well-maintained and accurately recorded.
• Foster a collaborative team culture to enhance performance and innovation.

3)Coordination & Stakeholder Liaison

• Collaborate with internal stakeholders to streamline communications and ensure effective brand strategy execution.
• Organize regular cross-departmental and external meetings to discuss projects, gather input, and ensure alignment with marketing objectives.
• Build and maintain strong relationships with partners, agencies, and vendors.

4）Budget & Cost Management

• Develop and oversee the annual marketing budget, ensuring cost-effective allocation for campaigns, seminars, and other activities.
• Track, analyze, and prepare reports on the performance of marketing activities to ensure they meet KPIs and ROI targets.
• Periodically review and adjust budget allocations based on performance metrics and business priorities.

Job Requirements

• Preferable with Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
• 5 years of experience in content creation, digital marketing, or social media management.
• Preferable with basic brokerage knowledge.
• Proficiency in SEO, content management systems (CMS), digital marketing tools, and graphic design and video editing tools.
• Mandarin speaking candidate will be prioritise.
• Strong communication skill.

Skills