Job Description

Join Goodnite as Our Next Marketing Manager

For over 30 years, Goodnite has been a trusted name in home furnishings and bedding, with more than 30 outlets, 8 retail stores, and hundreds of nationwide dealers. As we continue to grow, we’re looking for a Marketing Manager who can take our brand and campaigns to the next level.

Key Responsibilities

• Develop and execute integrated marketing strategies that align with company objectives and drive measurable sales and brand growth.
• Plan, control, and optimize the marketing budget to ensure efficient spending and maximum ROI across all campaigns.
• Lead digital marketing initiatives, staying updated on the latest trends, tools, and platforms to enhance brand visibility and lead generation.
• Oversee brand management, CSR, PR, and event marketing activities to strengthen the corporate image and public engagement.
• Collaborate and coordinate with internal departments (sales, product, retail, and network marketing) to ensure cohesive marketing execution.
• Manage and evaluate external partners, agencies, and vendors to ensure deliverables meet company standards and objectives.
• Mentor and guide the marketing team to foster creativity, accountability, and performance excellence in a fast-paced environment.
• Monitor and analyze campaign results, market trends, and consumer insights to recommend strategic improvements.
• Prepare and present marketing reports and performance updates to senior management.
• Respond effectively to fast-changing market conditions, demonstrating agility and problem-solving in last-minute or high-pressure situations.
• Work on any ad-hoc task assigned by superior.

Why Join Us?

• Annual Bonus – Be rewarded for your performance and contribution every year.
• Training Provided – Continuous learning and skill development to grow your career with us.
• Company Events & Parties – We work hard and celebrate together as one Goodnite family!
• Team Building Activities – Strengthen bonds and enjoy fun, meaningful team experiences.
• Company Trips – Local or overseas — travel, explore, and create great memories with colleagues.
• Company Uniform Provided – Stay professional and comfortable with our smart uniform.
• Medical Claim – We care for your health and well-being with medical coverage.
• Staff Purchase Privilege – Enjoy exclusive discounts on our quality Goodnite products.
• Long Service Award – Your loyalty and dedication are recognised and appreciated.

What’s a Day Like as Our Marketing Manager?

Your day starts from 8.30 am to 6.00 pm, Monday to Friday — filled with creativity, collaboration, and purposeful action.

You’ll be working with a dynamic and supportive marketing team that brings ideas to life, backed by a Group Managing Director who values creativity, initiative, and smart execution.

Expect to dive into both ATL and BTL marketing strategies — from brand campaigns and digital ads to on-ground activations and CSR initiatives.

You’ll also collaborate closely with a group of passionate agencies and partners, brainstorming fresh ideas and executing impactful campaigns that truly move the brand forward — all while keeping a sharp eye on budget and ROI.

Every day is fast-paced, hands-on, and full of opportunities to make a real marketing impact.

Job Requirements

• Bachelor’s Degree in Marketing, Mass Communication, Business Administration, or related field.
• Minimum 7–10 years of marketing experience, with at least 3 years in a managerial or leadership role.
• Proven experience in brand management, digital marketing, PR, CSR, and event marketing (preferably in retail, FMCG, or lifestyle industries).
• Strong understanding of digital and social media marketing tools (Meta Ads, Google Ads, SEO/SEM, analytics, content strategy, etc.).
• Demonstrated ability to plan and manage marketing budgets efficiently with clear ROI measurement.
• Creative and strategic thinker with strong analytical and problem-solving skills.
• Excellent communication and presentation skills in English and Bahasa Malaysia; Mandarin proficiency is required to communicate with stakeholders.
• Capable of working in a fast-paced and dynamic environment, handling last-minute changes and tight deadlines with composure.
• Strong leadership and team management skills, able to motivate and develop a diverse marketing team.
• Proactive, resourceful, and result-oriented with a passion for staying ahead of the latest market and digital trends.

Skills