Job Description

Product Marketing & Launch Support

• Assist in preparing product launch materials, including key product benefits, highlights, FAQs, and simple product comparisons.
• Support product launch timelines and communication plans.
• Help translate product features and information into consumer-friendly messages
• Assist in preparing launch toolkits for internal and external use (social posts, captions, posters, slides)

Marketing Communication

• Support marketing communication across multiple channels including social media, internal announcements, presentations, and events
• Assist in drafting marketing copy for brochures, posters, EDMs, app notifications, and training materials
• Ensure consistency of product messaging across all communication platforms

Social Media Content, Captions & Publishing

• Assist in planning and preparing social media content for product campaigns and launches
• Write, edit, and refine captions aligned with brand tone and approved product messaging
• Schedule and publish approved content on assigned social media platforms
• Ensure accuracy, clarity, and compliance in all published content

Content Coordination & Execution

• Coordinate with designers and internal teams to ensure visuals and copy are aligned
• Track content timelines, approvals, and publishing schedules
• Maintain organized records of marketing assets and approved content

Campaign & Performance Support

• Assist in supporting ongoing campaigns, promotions, and events with relevant communication materials
• Monitor engagement performance (likes, comments, reach) and compile simple reports
• Support post-campaign reviews and content improvements

Job Requirements

• Diploma or Degree in Marketing or Mass Communications
• Interns or fresh graduates with 0–2 years of working experience are welcome
• Internship or hands-on experience in content creation, social media, or marketing is an advantage
• Strong interest in product marketing and communication
• Good writing skills with strong attention to detail
• Familiar with managing social media platforms (Instagram, TikTok, Rednote etc.)
• Able to communicate effectively in written English, Bahasa Melayu and Chinese
• Basic understanding of marketing campaigns and content publishing
• Organized, reliable, and able to manage multiple tasks

Skills