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Brand Acquisition Specialist-Business Development

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This job is for a Brand Acquisition Specialist-Business Development at Lazada. You might like this job because you'll identify new brands and help them succeed on Lazada's platform by building relationships and strategic planning.

Undisclosed

Malaysia, Kuala Lumpur

Job Description

Role Overview
We are seeking a dynamic and results-oriented Brand Acquisition Specialist to join our team. This role focuses on identifying, engaging, and onboarding new brands to Lazada’s platform, ensuring they achieve success and grow their presence. The ideal candidate will have a strong understanding of eCommerce trends, excellent interpersonal skills, and a passion for building relationships.

Key Responsibilities

1. Brand Identification and Engagement:
- Research and identify high-potential brands across various categories that align with Lazada’s goals.
- Build and maintain a pipeline of prospective brands for onboarding.
2. Onboarding and Account Setup:
- Guide new brands through the onboarding process, ensuring seamless integration with Lazada’s platform.
- Collaborate with internal teams to support account setup, content creation, and catalog management.
3. Relationship Management:
- Establish strong relationships with new brand partners to ensure a positive experience.
- Act as the primary point of contact during the onboarding phase.
4. Strategic Planning:
- Work closely with Category Stakeholders to align acquisition strategies with business objectives.
- Analyze market trends and competitor activities to identify opportunities for brand acquisition.
5. Performance Tracking:
- Monitor the performance of newly onboarded brands, providing insights and recommendations to drive growth.
- Prepare and present regular reports on acquisition metrics and outcomes.


Job Requirements

1. Diploma or higher in Business, Marketing, or a related field.
2. 2-4 years of experience in business development, sales, or brand partnerships, preferably in eCommerce or retail. Strong understanding or possesses experience dealing with premium or luxury brands will be an advantage.
3. Strong understanding of online marketplace operations and trends in Southeast Asia.
4. Excellent communication and negotiation skills.
5. Data-driven mindset with proficiency in tools such as Excel, PowerPoint, and CRM software.
6. Self-motivated, goal-oriented, and able to work in a fast-paced environment.


Company Benefits

Collaborative team

We are as diverse as the region we connect, because we value the power of difference.

Rewarding career

We value curiosity and passion that allow the best ideas to surface from our people. We experiment, we learn, and we do better every day.

Diverse opportunities

Build your future with Lazada in in Commercial, Marketing, Technology, Customer Care, Strategy & Management, Corporate Function, and more!


Additional Info

Company Activity

Last active - few hours ago


Company Profile

Lazada Express Malaysia-logo-image

Lazada Express Malaysia

ECOMMERCE IS CHANGING AND WE'RE LEADING THE CHANGE Founded in 2012, Lazada Group is Southeast Asia’s leading eCommerce platform. With a presence in six countries – Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam – we connect this vast and diverse region through our technology, logistics and payments capabilities. Today, we have the largest selection of brands and sellers, and by 2030, we aim to...