Job Description

If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Specialist to develop, implement, track and optimize our digital marketing campaigns across all digital channels. 

• Creating and executing marketing campaigns across various channels including social media, email, and content marketing.
• Conducting market research to understand the needs and preferences of our target audience and identifying opportunities for growth.
• Analyzing data, tracking metrics, and using insights to measure the success of our marketing campaigns and improve performance.
• Collaborating with cross-functional teams including sales, product development, and design to ensure consistency in messaging and brand image.
• Managing the company’s digital presence including website, social media, and other online channels.
• Developing and maintaining relationships with key industry stakeholders including journalists, suppliers and influencers.
• Creating and delivering presentations and reports on marketing activities, results, and recommendations.

Job Requirements

• Bachelor’s degree in marketing, business, or a related field
• Proven track record of success in developing and executing marketing strategies that drive business growth
• Excellent communication, interpersonal, and stakeholder management skills
• Proficiency in digital marketing tools and platforms including social media, email marketing, and Google Analytics
• Experience in conducting market research and using data to inform decision-making
• Strong project management skills and the ability to manage multiple projects simultaneously
• Creative thinking and problem-solving skills with a focus on innovation and continuous improvement
• Understanding of SEO and SEM principles and best practices
• Ability to work in a fast-paced, dynamic environment with a high degree of autonomy
• Willingness to learn and stay current with emerging trends and technologies in marketing

Skills