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Marketing & Branding Executive (Wellness Industry | Virtue TCM)

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This job is perfect for creative individuals who want to make a difference in the wellness community. You might like this job because you'll design fun marketing campaigns and help share our healing philosophy with others!

RM 3000 - RM 4500

Bangsar, Kuala Lumpur

Job Description

As our Marketing Executive, you’ll play a vital role in growing Virtue TCM’s brand presence and building meaningful connections with our community. You’ll help design and execute marketing campaigns that reflect our healing philosophy, signature treatments, and wellness lifestyle.

Key Responsibilities

  • Plan and execute digital marketing campaigns across social media, email, and website platforms.
  • Develop creative content (visuals, videos, captions) that reflect the Virtue TCM brand and tone.
  • Collaborate with our team to promote treatments, workshops, community events, and wellness products.
  • Manage and grow our online and offline community through engaging and educational storytelling.
  • Coordinate promotions, wellness campaigns, and seasonal launches (e.g. CNY gift sets, healing events & retreats).
  • Work closely with management to ensure all marketing materials align with our brand values and visual identity.

Job Requirements

What We’re Looking For

  • Diploma/Degree in Marketing, Mass Communication, or related field.
  • 2–4 years of experience in marketing, preferably in wellness, spa, beauty, or lifestyle industry.
  • Strong sense of aesthetics and storytelling — you love turning ideas into visuals that inspire.
  • Proficient in social media management, content creation, and basic design tools (Canva, Adobe, etc.).
  • Creative, detail-oriented, and passionate about holistic living and natural wellness.
  • A good team player with initiative, positivity, and curiosity to learn.

Why Join Virtue TCM?

  • Be part of a growing wellness brand that blends ancient healing with modern lifestyle.
  • Work in a calm, inspiring environment that supports your creativity and well-being.
  • Opportunities to contribute ideas and grow with the company.
  • Access to our wellness treatments, workshops, hotel events and holistic employee perks.
  • Meaningful work — you’ll help people rediscover health, balance, and vitality.

Skills

Canva (Software)
Adobe Photoshop
Social Media
Social Media Management
Social Media Marketing
Social Media Content

Company Benefits

Staff Parking

Finding parking is a chore, we make sure you're covered!

Career Growth and Promotion Opportunities

We reward high-perfoming staff for their dedication, impact, and growth to the company.

Inclusive & Supportive Team Culture

In the industry, kindness, collaboration and purpose-driven work is our main motto.

Growth & Learning

Opportunity to learn about wellness marketing, TCM Concepts and holistic lifestyle branding while working closely with our seniors.

Wellness Perks

Enjoy complimentary or discounted TCM treatments, products, retreats and wellness workshops!


Additional Info

Company Activity

Last active - few days ago

Career Level

Junior Executive

Job Specialisation


Company Profile

Virtue TCM SDN BHD-logo-image

Virtue TCM SDN BHD

Founded in 2015, Virtue TCM is a modern and innovative TCM wellness centre, combining the wisdom of Traditional Chinese Medicine with contemporary wellness science and holistic healing. From our serene space in Kuala Lumpur city centre to our new wellness sanctuary at the historic Cheong Fatt Tze Blue Mansion Hotel in Penang, Virtue TCM integrates the Five Elements philosophy with the Six Senses experience — sound,...