Job Description

Digital Marketing, Senior Executive

Job Description:

Pitching to Digital Platforms:
Develop and deliver effective pitches to digital platforms to promote the company's products, services, or content, ensuring alignment with platform strategies and business goals.

Preparation of Pitch Materials and Marketing Assets:
Create comprehensive pitch materials and marketing assets that highlight key products or services, customized to meet the needs of various digital platforms.

Ad Campaign Management:
Manage and optimize digital ad placements across platforms like Spotify and others, utilizing available inventory to enhance visibility and engagement.

Playlist Management and Updates:
Oversee the management and regular updates of curated playlists or content hubs on platforms such as Spotify and Apple, keeping them aligned with current trends and release, with the view of increasing our Market Share Content

Newsletter and Pre-Launch Coordination:
Lead the creation and distribution of regular newsletters and coordinate pre-launch activities to ensure timely communication of upcoming releases or products.

Profile and Content Updates:
Regularly update profiles or product listings on digital platforms, ensuring all information is accurate and up-to-date, and gathering insights to inform future strategies.

Social Media Scheduling and Posting:
Plan, schedule, and execute content on platforms like TikTok, ensuring alignment with broader marketing campaigns and audience engagement strategies.

Photo Editing and Visual Asset Optimization:
Edit and optimize images for digital ads, PR, and media, as well as design engaging covers or visuals for content promotion.

Platform Portal Management:
Manage requests and troubleshoot issues within media or content management portals, ensuring efficient operations and timely problem resolution.

Budget and Purchase Order Management:
Generate and manage purchase orders for digital initiatives, ensuring financial compliance and smooth execution of marketing campaigns.

Audience & CRM Collaboration:
Work closely with audience insights and CRM teams to leverage data for targeted marketing strategies, improving overall customer engagement.

Job Requirements