Job Description

• Creative Brief Development: Translate client goals, audience insights, and platform trends into clear, inspiring creative briefs.
• Trendspotting: Stay ahead of digital trends, cultural movements, and emerging formats (Reels, TikTok, memes, etc.) to inform strategy and spark ideas.
• Content Strategy: Define and plan content themes, formats, tone of voice, and channel-specific approaches across Instagram, TikTok, Facebook, LinkedIn, and more.
• Collaborative Concepting: Partner with copywriters, designers, and video teams to develop scroll-stopping content that resonates with audiences.
• Pitch & Proposal Support: Support business development by contributing creative strategy and campaign ideas for proposals, pitches, and client presentations.
• Campaign Reporting Input: Collaborate with analytics teams to interpret campaign results and refine future strategies based on performance insights.
  
  

Job Requirements

• 3–5 years of experience in creative strategy, digital marketing, or content planning—preferably in a social media agency or digital-first brand. 
• Strong understanding of social media platforms, audience behavior, and content formats.
• Ability to translate insights into compelling storytelling and content ideas. 
• Strong communication and presentation skills—confident in pitching ideas to both internal teams and clients.

Skills