Job Description

  Muse Asia is a dynamic training provider specialising in public programs, corporate training, team-building experiences, and conferences. We’re on the lookout for a creative and results-driven Digital Marketing & Social Media Executive to lead our digital presence and strategy.

This role is perfect for someone who’s passionate about turning ideas into impactful campaigns and wants to be part of a small, agile team with big goals.

What You’ll Be Doing (Key Responsibilities)

Strategy & Execution

• Develop and implement digital marketing strategies to drive brand visibility and event sales (public programs, conferences, and training services).
• Plan and execute campaigns that deliver measurable impact aligned with business goals.

Social Media Management

• Manage and grow our social media channels (Facebook, Instagram, TikTok, LinkedIn and X).
• Develop engaging, on-brand content that connects with our audiences and stays ahead of digital trends.

Content Creation

• Design digital assets including posters, short videos, and graphics using Canva Pro or similar tools.
• Support storytelling efforts that bring our events and training experiences to life.

Campaign Management

• Plan, launch, and optimize paid campaigns on Facebook and Instagram to drive engagement, reach, and conversions. 
• Monitor ad performance, manage budgets, and report on key metrics.

Brand & Messaging Alignment

• Maintain a consistent visual and verbal brand identity across all digital platforms.

Reporting & Insights

• Track and analyse digital marketing performance.
• Share actionable insights to guide content and campaign improvements.

Cross-Functional Collaboration

• Work closely with program, training, and operations teams to align marketing efforts with product offerings and event timelines.

Website Management (Wix)

• Maintain and update the company website using Wix.
• While Wix experience is helpful, candidates without prior Wix skills may still apply.

Job Requirements

  What We’re Looking For

• Degree in Digital Marketing, Mass Communication, Design Communication, or a related field.
• 1–2 years of relevant experience in digital marketing and social media. 
• Has strong skills in Meta Business Suite Ad Management, with experience in creating, managing, and optimising paid campaigns.
• Is comfortable using Canva Pro and other editing tools to craft compelling visuals and brand-consistent content.
• Bonus: Experience managing websites (especially using Wix), though not mandatory.
• Strong copywriting, visual, and analytical skills.
• Self-starter with excellent time management and multitasking abilities. 
• Based in Kuala Lumpur and available for a Monday–Friday work week.

Skills