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This job is for a Social Media Marketing Executive who loves data and creativity. You might like this job because you'll create engaging content, manage ads on big platforms, and analyze performance—all while building online communities!
Job Description
We’re seeking a Social Media Marketing Executive who lives in data, loves testing, and wants to grow with us. You'll drive social media growth, produce compelling content, and manage campaigns across Facebook, Instagram, TikTok, Xiaohongshu (XHS), LinkedIn, YouTube, and email marketing.
Key Responsibilities
Social Media Management
- Plan, schedule, and publish daily content across platforms, ensuring consistency with brand voice and audience behavior.
- Monitor community engagement, respond to comments/messages, and foster online communities.
Content Planning & Creation
- Ideate, write, and produce engaging content: social posts, email newsletters, and short-form videos.
- Design supporting visuals and graphics using Canva or Adobe Creative Suite.
Digital Advertising (Facebook/Instagram Ads, LinkedIn Ads)
- Planning, setting up, and managing paid media campaigns across platforms (Display, Facebook, Instagram, LinkedIn).
- Monitor ad performance daily and optimize campaigns to achieve KPIs.
- Liaise with external vendors or media partners when required for campaign collaborations, ad placements, or influencer engagements.
Performance Analysis and Reporting
- Analyze campaign performance using platform insights (Meta Business Manager, LinkedIn Campaign Manager, etc.).
- Provide monthly performance reports, including key metrics, learnings, and actionable recommendations.
- Track and report on engagement rates, conversions, website traffic, and other relevant KPIs.
- Continuously test and iterate strategies to improve campaign effectiveness and ROI.
Job Requirements
Requirements
- Degree in Marketing, Communications, Business, or a related field.
- 2–4 years of experience in digital marketing, social media management, or paid media.
- Proficiency with social platforms: Facebook, Instagram, TikTok, XHS, LinkedIn, and YouTube—both as creator and manager.
- Excellent written and verbal communication in English and Mandarin with strong copywriting skills that drive conversions.
- Strong project management, organizational, and multitasking abilities.
- Proactive, detail-oriented, and able to work independently or in a team.
- Creative thinking with a passion for digital trends and marketing innovations.
Good to Have (Optional)
- Comfortable on camera; confident presentation and hosting skills.
- SEO or SEM knowledge.
Skills
Company Benefits
No dress code
A relaxed work environment where you can express yourself freely, dressing in a way that suits your personality & work needs, whether casual or formal
Parking allowance
A generous parking allowance to help cover the costs of parking
Work Life Balance
Ensures you have the flexibility and support needed to excel both at work and at home.
Free-flow snacks, coffee, and tea
We believe staying refreshed boosts productivity. That’s why we provide free-flow snacks, coffee&tea throughout the day to keep you energized&focused.
Mental health support
We prioritize your mental well-being with access to counseling, resources, and wellness programs to help manage stress and maintain balance.
Medical Claim
Our comprehensive medical claim benefit covers a range of healthcare expenses, ensuring you have access to quality medical care when you need it.
Additional Info
Company Activity
Last active - 1 hour ago
Experience Level
1 - 3 Years of Experience
Career Level
Entry Level
Company Profile
