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Performance Marketing Specialist (Penang Office)

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This job is for a Performance Marketing Specialist in Penang. You might like this job because you’ll be the hero behind exciting digital campaigns on social media and Google, analyzing results to help the team succeed while staying on top of trends!

RM 4500 - RM 7000

George Town, Penang

Job Description

  • Plan, execute, and optimize paid digital marketing campaigns across:
  • Meta Ads (Facebook & Instagram)
  • Google Ads (Search, Display, YouTube)
  • TikTok Ads (if applicable)
  • Manage campaign setup, targeting, budget allocation, and A/B testing
  • Monitor and analyze campaign performance (CPA, ROAS, CTR, conversion rate)
  • Optimize landing pages, creatives, and funnels to improve conversion rate
  • Collaborate with design, content, and sales teams to align marketing goals
  • Track leads and sales via pixels, tags, and analytics tools
  • Prepare weekly/monthly performance reports with insights and recommendations
  • Stay updated with platform algorithm changes and market trends

Job Requirements

  • Diploma / Degree in Marketing, Business, Digital Marketing, or related field
     
  • Minimum 2–4 years experience in performance or digital marketing
     
  • Hands-on experience with:
     
  • Meta Business Manager
     
  • Google Ads & Google Analytics
     
  • Strong analytical and problem-solving skills
     
  • Data-driven mindset with strong attention to ROI
     
  • Ability to manage multiple campaigns and deadlines
     
  • Good communication and teamwork skills

Skills

Digital Marketing

Company Benefits

Innovative Work Culture

Be part of a company that challenges traditional recruitment and event models with AI-driven solutions and forward-thinking strategies.

Career Growth & Learning

Gain exposure to conferences, thought leaders, and industry disruptors, while sharpening your skills in strategy, and market intelligence.

Impactful Work

Your contributions directly shape businesses and industries by connecting leaders, ideas, and innovations.

Rewarding Compensation

Competitive salary and performance-based incentives that reward impact over volume.

Networking Opportunities

Build strong relationships with C-level leaders, global brands, and industry change-makers at TalentCap’s world-class events.


Additional Info

Company Activity

Last active - few minutes ago

Career Level

Senior Executive

Job Specialisation


Company Profile

TalentCap Sdn Bhd -logo-image

TalentCap Sdn Bhd

At TalentCap, we are not just another recruitment agency — we are the future of talent acquisition. We believe hiring should no longer be a game of chance but a data-driven, strategic science. Our AI-powered talent engine automates over 80% of sourcing, screening, and matching, enabling our team to focus on what truly matters: strategic advising, talent architecture, and building legacies for our clients.