Job Description

1. Marketing Strategy & Planning

• Develop and execute marketing plans aligned with company goals.
   
• Identify market opportunities and propose campaigns to boost awareness and lead generation.
   
• Oversee multi-channel marketing (digital, social media, email, events, partnerships).
   

2. Digital Marketing

• Manage digital advertising campaigns (Google Ads, Facebook/Instagram Ads).
   
• Optimize SEO/SEM, website content, and landing pages for higher conversions.
   
• Track and analyze performance metrics to improve ROI.
   

3. Content Creation & Branding

• Create engaging marketing content: social media posts, brochures, videos, website copy.
   
• Ensure brand consistency in all communication materials.
   
• Coordinate with designers and creative teams for campaign assets.
   

4. Social Media & Community Management

• Plan and schedule content for social media channels.
   
• Monitor audience engagement, respond to inquiries, and manage page growth.
   
• Develop social media campaigns tied to product launches or events.
   

5. Event & Campaign Execution

• Support in organizing webinars, training events, roadshows, and conferences.
   
• Collaborate with cross-functional teams to drive campaign success.
   
• Create post-campaign reports and improvement plans.
   

6. Lead Generation & CRM

• Implement lead-generation strategies for Marketing and Sales teams.
   
• Manage CRM databases to track inquiries, leads, and conversions.
   
• Provide insights to Sales on lead quality and campaign performance.

Job Requirements

• Diploma or Degree in Marketing, Mass Communication, Business, or related fields.
   
• Minimum 3–5 years experience in marketing, preferably digital or performance-driven roles.

Skills