Where your interests align seamlessly with your career.

Passion

Help us achieve our company goals and you'll be rewarded!

Annual Bonus

Well-stocked pantry for a refreshing break and scumptious snacks.

Free Flow Pantry

Enjoy competitive benefits with our additional allowances.

Additional Allowances

Designed to empower your career growth and enhance your skills for success.

Professional Development Opportunities

Support for your health-related expenses.

Medical Claims

Whitedge Marketing Sdn Bhd

At Whitedge Marketing Sdn Bhd, we believe in the power of great brands to transform everyday lives. Since our founding in 2014, we’ve grown from specializing in skincare to managing a diverse portfolio that includes personal care, baby and child care, and food &amp; beverages (F&amp;B). What sets us apart is our passion for discovering and nurturing brands that truly make a difference.
We specialize in the entire journey—from import and export to distribution, branding, and marketing. By working across a broad range of channels, including personal care stores, grocery chains, convenience stores, and leading e-commerce platforms, we ensure that our products reach consumers where they need them most.
At Whitedge, we’re driven by a singular vision: to enrich consumers lives with good brands only. Our team thrives on innovation and creativity, conducting in-depth market research to carefully select products that add real value to daily life. We take pride in being a forward-thinking, dynamic company that encourages growth and embraces change.

About Us 

We’re not just about brands and products; we’re about people. At Whitedge Marketing, we foster an environment where ideas are valued, growth is nurtured, and every team member is empowered to make a meaningful impact.”

Why Join Us?

With a diverse portfolio spanning beauty, personal care, baby and children’s products, as well as food and beverages, we are a fast-growing company specializing in international trade, distribution, branding, and marketing. Among our flagship ventures is Okmaya — a co-founded, premium Halal-certified brand offering authentic Korean recipe products. As we expand Okmaya’s presence in both local and international markets, we are seeking a passionate and results-driven Senior Sales &amp; Marketing Executive to take the lead in driving the brand’s growth, visibility, and market success.

<ins>Responsibilities</ins>
Strategic Marketing Planning and Execution:
<ul>
<li>Develop and implement comprehensive marketing plans to drive business objectives, ensuring alignment with the overall brand direction and strategy.</li>
<li>Analyze market trends, consumer behavior to identify opportunities for product positioning and marketing innovation.</li>
<li>Lead the execution of marketing campaigns and initiatives from ideation to execution, ensuring delivery on time and within budget.</li>
<li>Marketing reports and analysis.</li>
</ul>
Brand Management:
<ul>
<li>Oversee the development and maintenance of the brand's identity, ensuring consistent messaging across all platforms.</li>
<li>Collaborate with cross-functional teams, including business development and sales, to ensure brand value and alignment in all marketing materials and communications.</li>
</ul>
Strategic Brand &amp; Campaign Planning:
<ul>
<li>Develop and execute integrated marketing strategies to expand Okmaya’s brand awareness, engagement, and sales across all key markets.</li>
</ul>
<h4>Offline &amp; Digital Marketing Execution:</h4>
<ul>
<li>Lead and manage online marketing campaigns across social media, digital ads, KOLs.</li>
<li>Strategising and planning on social media contents, directions.</li>
<li>Monitor digital campaign performance, optimize for ROI, and use data insights to guide content and ad strategies.</li>
<li>Plan and execute in-store promotions, product sampling, food fairs/exhibitions, and event activations to drive trial and consumer engagement.</li>
<li>Coordinate with retail partners and distributors on offline marketing support, including POS materials, shelf visibility, and seasonal campaigns.</li>
</ul>
<h4>Sales &amp; Channel Management:</h4>
<ul>
<li>Lead and implement growth strategies across modern trade, general trade, HORECA, and online channels.</li>
<li>Manage Okmaya’s e-commerce presence (Shopee) and coordinate campaigns to drive traffic and conversion.</li>
<li>Build and manage relationships with key retailers, distributors, domestic and international.</li>
<li>Expand Okmaya’s presence in local and export markets through channel-specific sales initiatives.</li>
<li>Assist in trade terms, pricing, listings, and promotional activities with partners and client.</li>
</ul>
New Product Launches:
<ul>
<li>Manage the launch of new products, coordinating all marketing efforts to ensure a successful introduction to the market.</li>
<li>Work closely with involved parties such as manufacturers, suppliers to ensure products are up to standard quality. &nbsp;</li>
</ul>

This job is about leading sales and marketing for Okmaya, a cool Korean food brand. You might like this job because you’ll strategize fun campaigns, work with different teams, and help introduce tasty new products to the market!

Analytical Skills

Creative Thinking

Creative Problem Solving

Teamwork

Detail Oriented

Verbal Communication Skills

Proactivity

With a diverse portfolio spanning beauty, personal care, baby and children’s products, as well as food and beverages, we are a fast-growing company specializing in international trade, distribution, branding, and marketing. Among our flagship ventures is Okmaya — a co-founded, premium Halal-certified brand offering authentic Korean recipe products. As we expand Okmaya’s presence in both local and international markets, we are seeking a passionate and results-driven Senior Sales and Marketing ...

Senior Sales & Marketing Executive [Okmaya - fast growing Korean food Brand]

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Company Profile

Whitedge Marketing Sdn Bhd