Job Description

APPLY WITH OUR OFFICIAL APPLICATION FORM: https://airdagroup.sg.larksuite.com/share/base/form/shrlgnS8N7ZMdh1D67TJIt3lW4g

APPLY THROUGH WHATSAPP:

Reach out to us via WhatsApp at 01135031880 (Airda People's Team Official WhatsApp).

OBJECTIVE:

Drive online sales growth by leading, developing, and executing marketing strategies through social ads, content, and strategic campaigns that drive revenue and strengthen brand positioning in the market.

RESPONSIBILITIES:

Paid Advertising Management:

• Develop and execute targeted advertising campaigns on Meta (Facebook & Instagram) and TikTok to maximize brand revenue and engagement.
• Manage audience targeting, ad creatives, and budget allocation for optimal performance.
• Conduct A/B testing on visuals and ad copies to improve campaign results.
• Monitor and analyze performance metrics, and continuously optimize strategies based on insights.

Content Creation & Partnership Collaboration:

• Craft compelling ad creatives, such as videos and graphics, that resonate with platform audiences and drive conversions.
• Develop and edit creative content for social media, including videos, reels, and posts.
• Build and maintain strong relationships with affiliates, influencers, external content creators, and strategic partners to curate high-quality content and expand market reach for sales growth.

Marketplace Sales Optimization:

• Oversee a full spectrum of marketing and operational activities on eCommerce platforms such as TikTok.
• Optimize storefront and product listings to enhance conversion rates.
• Implement marketing strategies, promotions, offers, and campaigns to drive sales growth.

Business Development & Growth:

• Support and execute marketing strategies to achieve company sales targets.
• Collect and leverage customer feedback and data insights to improve business decisions and drive sales.
• Perform other related duties as assigned by the superior.

Job Requirements

Skills and Qualifications:

• Proficient in Canva and other design tools.
• Proficient in Capcut or other video editing tools.
• Must have a reliable laptop and stable internet connection suitable for remote-first working environment.

Preferred Soft Skills:

• Strong self-learning ability and proactive approach to independent work.
• Exceptional attention to detail and organizational skills.
• Proficiency with market research tools and analytical frameworks.

Skills