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Social Content Specialist

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This job is a Social Content Specialist at Baemont, where you'll create and strategize content for social media to boost brand visibility and sales. You might like this job because you’ll blend your love for jewelry with marketing creativity!

RM 2300 - RM 3500

BAEMONT HQ, Colony Space KLCC, Kuala Lumpur

Job Description

Baemont is a Direct-to-Consumer diamond and fine jewellery brand based in Kuala Lumpur, with a growing presence in Singapore. We're known for GIA/IGI-graded diamonds, master-crafted settings, and making fine jewellery genuinely accessible — Think Diamond, Think Baemont.

We're looking for a Social Content Specialist who is equal parts strategist and creator. You'll shape how Baemont shows up on every social platform — from the big-picture content strategy down to the caption that closes the sale. This role sits at the intersection of marketing strategy, content production, and community building, and reports directly to the founders.

If you love jewellery, understand luxury aesthetics, and can prove that good content drives real revenue — we want to talk to you.


Job Requirements

  • 2–4 years of hands-on experience in social media, content marketing, or digital marketing — agency or in-house, ideally with a D2C, fashion, beauty, or lifestyle brand.
  • Demonstrable track record of growing a brand's social presence and driving measurable commercial outcomes (please share portfolio, handles, or case studies).
  • Strong copywriting in English; Bahasa Malaysia and/or Mandarin is a plus.
  • Proficient with Meta Business Suite, TikTok Ads Manager, and at least one scheduling tool (Later, Buffer, Metricool, or similar).
  • Comfortable with short-form video editing (CapCut, Premiere Rush, or equivalent) and basic design (Canva, Figma).
  • A sharp eye for premium aesthetics — you instinctively know what looks "Baemont" and what doesn't.
  • Data-literate: you read dashboards, spot patterns, and let numbers guide your next move.
  • Self-starter who can ship fast in a small, founder-led team.

Bonus points if you have:

  • Experience marketing high-consideration purchases (jewellery, watches, automotive, property, beauty devices).
  • Worked with influencers/KOLs in Malaysia or Singapore.
  • Familiarity with Shopify, Klaviyo, or Google Analytics 4.

Skills

Social Media Marketing
Content Strategy
TikTok Marketing
Video Editing

Company Benefits

Flexible Working Hours

The working nature requires better performance with flexibility. At least, you can skip the jam commuting hours.

Consistency > Intensity

We believe in 1% improvement daily than a sudden flash in the pan. If you're willing to learn, you'll definitely progress steadily here!

Tech Based

We believe in being 'lean and mean' and you may actually see how technology really evolves in the way we do things here.

Being Humane

As not many company will preach about this - every day we work we strive to be more humane! Tough to explain, speak to us and you'll understand!

Merit Based

We're merit based performance company and provide direct incentivisation - rather than waiting for a year end!

Doesn't need Prior Knowledge

As technical as we do things - you don't have to be experienced to join, no one will ever be experienced since what we do here is very very different


Additional Info

Company Activity

Last active - few hours ago

Experience Level

#NoExperienceNeeded

Career Level

Junior Executive

Job Specialisation


Company Profile

BAE Capital Sdn. Bhd.-logo-image

BAE Capital Sdn. Bhd.

We are ‘that’ friend of yours, the expert and the person you can count on anything and everything about the diamond and fine jewellery industry and we’re taking you on our journey with us. BAEMONT was built with a simple brainchild: to transform the traditional shopping of jewellery at brick-and-mortar to online mode of retailing, the matchmaker of science and art in diamond jewellers and designers, the promoter of...