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Content Creator/Digital Marketing Executive

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This job is for a creative content creator and digital marketing executive who loves TikTok and XiaoHongShu. You might like this job because it lets you film fun videos, manage collaborations, and be part of a cool clean beauty brand!

RM 2800 - RM 3600

Desa Sri Hartamas, Kuala Lumpur

Job Description

⚡ Want to stand out?

Most candidates simply click “Apply” and wait.

If you’re someone who takes initiative, send us your answers to the following questions via WhatsApp to 60162922728 after applying:

  1. Why you are interested in this role and why you think you’re a good fit 
  2. Where you currently stay and how would you commute to work at our office in Desa Sri Hartamas
  3. Share 2–3 TikTok or XiaoHongShu videos you created (links) 

With just a little extra effort, you’ll already be ahead of 99% of applicants and greatly increase your chances of getting an interview.

About the Role

Are you a savvy content creator who loves TikTok and XiaoHongShu, enjoys being in front of the camera, and has a strong can-do attitude?

We’re looking for someone who is organised, proactive, and able to manage their own work well while creating engaging social media content.

Lips Carpenter is a growing clean beauty brand known for our personalised lip care and cosmetics, loved by customers across Malaysia and Singapore.

Job Scope

Content Creation

  • Create and edit short-form videos for TikTok and XiaoHongShu 
  • Film high-quality product and lifestyle content for social media and marketing use
  • Research trends and develop engaging content ideas 
  • Manage TikTok and XiaoHongShu content end-to-end, including brainstorming ideas, planning content, scheduling and posting 

Creator & Affiliate Management

  • Source and reach out to creators and affiliates for TikTok and XiaoHongShu collaborations 
  • Manage the creator / affiliate pipeline and ensure monthly collaboration KPIs are met 
  • Coordinate collaborations, track deliverables, monitor performance and report insights to the team

Job Requirements

We are a small and fast-moving team. We’re looking for someone with a proactive mindset and strong sense of ownership — someone who is resourceful, takes initiative, and takes pride in delivering great work.

What We’re Looking For

  • Strong interest in TikTok and XiaoHongShu content creation 
  • Comfortable filming and appearing on camera 
  • Good sense of hooks and short-form storytelling 
  • Highly organised and able to manage multiple tasks independently 
  • Able to communicate well in Chinese and English 
  • Experience editing videos using CapCut or similar tools 
  • Previous content creator experience is a strong advantage

Skills

Social Media Content Creation
Social Media Marketing
Social Media Management
Organizational Skills
Self-Discipline
Self-Starter
Video Editing
Videography
Digital Marketing
Storytelling

Company Benefits

Dress How You Like!

Jeans, flats, sneakers, even batik Fridays. Wear whatever makes you feel your most confident, comfortable and productive.

Friendly, Happy Team

Surrounded by friendly supportive colleagues. We laugh, we support, we celebrate — it feels like family.

Create Magic Together

Brainstorms, crazy ideas, and “what if we try this?” moments — we make magic happen together.

Hard Work = Real Rewards

Your effort = your reward. Do well, and expect bonuses, pay raise, and lots of love & recognition.

Free Products & Staff Perks

Test, try, and take home our latest beauty drops.

Have fun!

From cakes to lunches to painting workshops — we bond over food and celebrate wins in style.


Additional Info

Company Activity

Last active - few minutes ago

Experience Level

#NoExperienceNeeded

Career Level

Junior Executive

Job Specialisation


Company Profile

Lips Carpenter-logo-image

Lips Carpenter

Born in the bustling streets of Kuala Lumpur, Lips Carpenter began with a mission by two sisters craving for something unique for the market – healthy, eco-friendly, and personalized beauty products.   Lips Carpenter is a Malaysian artisan brand founded in 2018, creating creamy, natural lip care and cosmetics. We're all about ditching the chemicals, rocking bold colors with earth-friendly ingredients, and...