Job Description
At Media Works Sdn. Bhd., commercial opportunities go beyond traditional media buys.
We work with brands, agencies and partners across media, content, video, social, events, sponsorships, activations, experiential marketing, strategic partnerships and special projects. We are looking for commercially driven people at different stages of their careers who can build relationships, identify opportunities and turn ideas into revenue. Depending on your experience, the role may also involve leading major accounts, mentoring team members and managing a commercial team.
Job Requirements
Key Responsibilities
- Develop new business with brands, agencies and strategic partners.
- Build and grow long-term client relationships.
- Identify opportunities across media, content, events, sponsorships, activations and partnerships.
- Turn client objectives into strong, commercially viable ideas.
- Develop integrated campaigns across digital, social, video, content, events and on-ground experiences.
- Pitch proposals, sponsorship packages and activation concepts confidently.
- Negotiate commercial terms and close deals.
- Grow existing accounts through upselling, cross-selling and new opportunities.
- Work closely with editorial, creative, video, social, strategy, events and production teams.
- Identify new event concepts, sponsorship opportunities and brand activation ideas.
- Stay updated on market trends, consumer behaviour and where brand budgets are moving.
Events, Sponsorships & Activations
A key part of the role is developing commercial opportunities beyond traditional advertising.
This may include:
- Event sponsorships
- Brand activations
- Experiential campaigns
- Corporate and consumer events
- Festival and event partnerships
- Product launches
- Roadshows
- Branded event zones
- Content-led events
- Custom client activations
- Strategic event partnerships
- New event IPs and commercial concepts
You may be involved from idea development and pitching through to execution.
For more experienced candidates, the role may also include developing sponsorship structures, commercial strategy and long-term event properties.
People Management
For more senior candidates, responsibilities may also include:
- Managing and developing commercial team members.
- Coaching the team on prospecting, pitching, negotiation and closing.
- Reviewing pipelines, forecasts and revenue performance.
- Setting commercial priorities and sales strategies.
- Leading major pitches and complex negotiations.
- Supporting team members in closing larger deals.
- Contributing to hiring, development and performance management.
- Building a strong, accountable and high-performing commercial culture.
What We're Looking For
We are open to candidates across multiple experience levels.
Your background may be in media, advertising, digital, events, sponsorships, experiential marketing, brand partnerships, business development, agency sales or commercial partnerships.
What matters most is that you are:
- Commercially driven and results-oriented.
- Strong at building relationships.
- Comfortable developing new business.
- Confident pitching and presenting.
- Able to turn ideas into commercial opportunities.
- Comfortable selling beyond traditional media.
- Interested in events, sponsorships, activations and partnerships.
- Proactive and able to create opportunities rather than wait for briefs.
- Comfortable working across multiple products and teams.
- Motivated by revenue growth.
- Curious about brands, culture, consumer behaviour and emerging trends.
For more senior candidates, we also value:
- Strong leadership and people management skills.
- Experience managing targets, pipelines and forecasts.
- Ability to motivate and develop a commercial team.
- Experience leading major sponsorships, partnerships or integrated deals.
- Confidence managing large clients and complex negotiations.
- Strong commercial judgement.
Bonus Points
- Existing relationships with Malaysian brands and agencies.
- Experience selling sponsorships, events or activations.
- Experience developing integrated campaigns.
- Experience managing large or strategic accounts.
- Strong understanding of digital and social platforms.
- Ability to identify new revenue streams.
- Fluent in English and Bahasa Malaysia.
KPIs & Success Metrics
Depending on experience level, KPIs may include:
- Revenue growth
- New business won
- Sponsorship revenue
- Event and activation revenue
- Account growth
- Client retention
- Deal value
- Cross-selling across the business
- Proposal-to-close conversion
- New commercial opportunities created
- Team revenue performance
- Pipeline quality
- Team development
Why Join Media Works
- Work across media, content, events, sponsorships, activations, experiences and partnerships.
- Build solutions based on what clients actually need rather than selling a single product.
- Develop larger integrated commercial opportunities.
- Freedom to create, pitch and develop new ideas.
- Work closely with editorial, creative, video, social, strategy and events teams.
- Opportunities to grow into broader commercial and leadership responsibilities.
- Attractive commission and incentive structure with strong earning potential.
We are not just looking for people who can sell advertising.
We are looking for people who can build relationships, create opportunities, sell ideas, close deals and, at the right level, lead people.
Open to multiple experience levels. The right scope will be shaped around the right person.