Job Description

 Social Media & Content Creation

• Plan and execute a monthly content calendar (TikTok, Instagram, Facebook, 小红书, etc).
• Produce short-form videos and basic edits for product highlights, behind-the-scenes, and lifestyle content.
• Write captions, product stories, and trending copy.
• Monitor engagement, comments, and messages.

Influencer & KOL Coordination

• Identify suitable creators and manage collaborations.
• Prepare KOL briefs, product shipments, and campaign tracking.
• Evaluate the performance of KOL posts and optimize for future campaigns.

Branding & Creative Execution

• Assist in designing simple marketing materials using Canva (posters, social media graphics, packshots).
• Coordinate with external designers, photographers, and videographers when needed.
• Maintain consistent brand voice and visual identity.

Job Requirements

• Not Camera Shy, as you need to be a content creator.
• Strong understanding of social media trends.
• Basic design skills (Canva) and video editing (CapCut or equivalent) or any webapp you are familiar with.
• Good communication skills in Eng, BM (Chinese is a plus).

Skills