Job Description

About This Role

We are seeking a driven, creative, and highly organised Digital Marketer to support and expand our growing business operations in Hong Kong.

This role is ideal for someone who enjoys combining creativity with strategic thinking — from managing social media content and executing digital campaigns to identifying business opportunities and supporting brand growth across global markets.

You will work closely with the management team to strengthen our online presence, generate leads, identify potential customers and business partners worldwide, and contribute to overall business growth initiatives.

What You’ll Be Doing

• Manage and update the company’s social media platforms (Facebook, Instagram, LinkedIn, TikTok, etc.)
• Create engaging marketing content including captions, graphics, short-form videos, and email campaigns
• Plan and execute digital marketing campaigns to improve brand awareness and lead generation
• Research and identify potential customers, retailers, wholesalers, distributors, and business opportunities globally
• Support business development efforts through lead sourcing, outreach, and market research
• Monitor social media engagement and respond to enquiries when required
• Maintain and update the company website and online directories
• Coordinate with designers, vendors, and external agencies for marketing initiatives
• Conduct competitor analysis and market research to support growth strategies
• Track campaign performance and prepare simple monthly reports
• Assist with company events, promotions, and branding activities
• Support general administrative and coordination tasks when required

Job Requirements

Qualifications

• Degree or Diploma in Marketing, Mass Communication, Business, or a related discipline.
• Strong understanding of social media marketing, digital marketing, and online platforms.
• Experience with Canva, CapCut, Meta Business Suite, Google Workspace, or similar tools is an advantage.
• Experience in lead generation, customer acquisition, business development, or market research is preferred.
• Strong communication and content writing skills in English.
• Creative, organised, proactive, and eager to learn.
• Able to work independently while collaborating effectively with the team.
• Ability to research and engage with global customers, retailers, wholesalers, and business partners.
•  Proficiency in Mandarin (both spoken and written) is a plus, as marketing materials, communications, and outreach activities may involve Mandarin-speaking markets. 

Skills