Job Description

• Develop and implement content marketing strategies aligned with business and marketing goals.
• Create and manage high-quality content for social media, blogs, websites, email campaigns, and marketing materials.
• Write engaging copywriting for advertisements, landing pages, and promotional campaigns.
• Plan and manage content calendars for social media and marketing campaigns.
• Collaborate with the design, video, and marketing teams to produce creative content.
• Optimize content using SEO best practices to improve search visibility and organic traffic.
• Monitor content performance and engagement metrics to improve future strategies.
• Research industry trends, audience interests, and competitor content.
• Support the promotion of training programs, events, and workshops through content marketing.

Job Requirements

• Diploma or Bachelor’s Degree in Marketing, Communications, Journalism, or related field.
• Minimum 1–3 years of experience in content marketing, copywriting, or social media marketing.
• Strong writing, storytelling, and communication skills.
• Experience creating content for digital platforms and marketing campaigns.
• Basic knowledge of SEO and digital marketing strategies.
• Creative mindset with strong attention to detail.
• Mandarin speaking is an advantage to support Mandarin-speaking audiences.

Skills