Feeling under the weather? We provide Annual Leave, Medical Leave for your well-being.

Time Off.

Planning to beat the traffic for a workout after work hours? We have complete set of Gym Facilities and a BADminton Court at our work place! 

Well Being.

In our fast pace working environment, we acknowledge your hard work and support by providing career path for your future.



Career progressions

Your task achievement will be rewarded with Incentives, commissions, and Performance Bonus depending from you work unit. 



Monetary Rewards

We work hard, but we party hard too! The company arrange team outings include meals, drinks, parties.



BIG BAD WOLF Team Outings

Dress comfortable while being professional ! 

Business Casual Dress Code

Big Bad Wolf Books

Founded in 2009 by Andrew Yap and Jacqueline Ng, Big Bad Wolf Books began in Kuala Lumpur as a mission-driven initiative to make reading more accessible and affordable to all. As the brainchild of the founders of BookXcess, our goal has always been clear: to promote reading, enhance English literacy, and inspire a new generation of book lovers worldwide.
Known globally as the World's Biggest Book Sale, Big Bad Wolf Books is more than just a sale. It's a movement aimed at igniting a love for reading in people of all ages and walks of life. We believe that knowledge empowers individuals, helping them pursue and achieve their dreams. In today’s fast-paced, competitive world, being equipped with knowledge is more important than ever.
Since its humble beginnings, Big Bad Wolf Books has expanded into a global phenomenon, visiting 38 cities across 15 countries. From Southeast Asia to the Middle East and even Africa, including Tanzania and Kenya, we’ve remained committed to making books affordable for readers around the world. Our journey continues, with no plans to slow down.
The Big Bad Wolf Book Sale offers up to 90% discounts on a wide range of books—from science fiction and business literature to children's books and art. Our diverse selection allows readers to explore new genres and authors, ensuring that every visit to our sale offers a fresh experience.
At Big Bad Wolf Books, our mission remains the same: to spread the joy of reading and empower people through knowledge.

How we became the Big Bad Wolf ? 

At Big Bad Wolf Books, we are passionate about spreading knowledge and fostering a love for reading. We encourage continuous learning, innovation, and collaboration across all teams. Our diverse and inclusive work environment values creativity and problem-solving, with every team member’s input contributing to our global mission. We also prioritize work-life balance, ensuring our team can recharge and stay motivated. Join us and be part of a mission-driven team that’s making books accessible to everyone around the world.

What is our Culture? 

<ins>Job Summary:</ins>
We are seeking a dynamic and strategic Head of Marketing &amp; PR to drive our brand’s growth and reputation. This role will lead the development and execution of integrated marketing and PR strategies aligned with our company goals.

<ins>Roles &amp; Responsibilities:</ins>
<ul>
<li>Develop and implement data-driven marketing strategies that align with company objectives.</li>
<li>Conduct SWOT analysis to identify new marketing opportunities and industry trends.</li>
<li>Plan and manage budgets for marketing campaigns and sales targets.</li>
<li>Lead the creation and execution of integrated marketing campaigns across digital, social, events, and traditional media.&nbsp;</li>
<li>Manage and analyse marketing campaign performance, optimizing strategies based on data insights.</li>
<li>Build and maintain a comprehensive public relations strategy, including media relations and community engagement.&nbsp;</li>
<li>Develop strong relationships with key media outlets, authors, and industry partners for high-level press coverage.</li>
<li>Draft and manage media materials, including press releases, briefing documents, and reports.&nbsp;</li>
<li>Lead and mentor a team of marketing and PR professionals, fostering a collaborative and innovative environment.&nbsp;</li>
</ul>

<ins>Benefits:</ins>
<ul>
<li>Competitive salary and benefits package commensurate with experience.</li>
<li>Opportunity to work in a dynamic and fast-paced industry with a leading book retailer and event organizer.</li>
<li>Be part of a passionate team dedicated to the world of books and making a significant impact.</li>
<li>Embrace a leadership role with the autonomy and resources to drive strategic initiatives and deliver exceptional results.</li>
</ul>

<ins>Working Conditions:</ins>
<ul>
<li>This position will be based at our HQ office in Section 33, Shah Alam.</li>
<li>Working days are Monday to Friday, 9am to 6pm. The candidate should be prepared for flexibility when required, including working extra hours and weekends or public holidays, to ensure the successful execution of time-sensitive initiatives.</li>
<li>The candidate may be required to be on-site at our events and long hours.</li>
</ul>

This job is for a Head of Marketing &amp; PR to lead brand growth with integrated strategies. You might like this job because you&#x27;ll work with a leading book retailer, have autonomy in a dynamic industry, and impact the world of books.

Marketing

Public Relations

Marketing Strategies

Leadership

Digital Marketing

Event Marketing

Public Relations Campaigns

Branding Campaigns

Social Media Campaigns

Job Summary:
We are seeking a dynamic and strategic Head of Marketing and PR to drive our brand’s growth and reputation. This role will lead the development and execution of integrated marketing and PR strategies aligned with our company goals.

Roles and Responsibilities:



-Develop and implement data-driven marketing strategies that align with company objectives.


-Conduct SWOT analysis to identify new marketing opportunities and industry trends.


-Plan and manage budgets for marke...

Head of Marketing & PR

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Company Profile

Big Bad Wolf Books