Job Description

About Coinstore

Coinstore is a leading cryptocurrency exchange, renowned as Asia’s best and a globally preferred platform for secure and seamless trading 🚀. With a mission to redefine the crypto landscape, Coinstore brings "fun" to finance, transforming complexity into clarity. As cryptocurrency continues to shape the future of finance, we aim to make digital assets accessible to everyone in a fast, relatable, and secure way.

Whether you're a seasoned trader or a crypto newcomer, Coinstore provides an intuitive interface coupled with a robust suite of products tailored to meet diverse needs. Supported by our 24/7 customer service team and professional blockchain experts, we ensure an exceptional user experience—you play carry, we play support.

Our secure platform and user-friendly tools are designed to cater to everyone, from curious novices to seasoned traders. Join us on our journey to becoming the preferred digital asset trading platform for institutional and everyday investors worldwide.

Job responsibilities:

•  Develop and implement branding & marketing strategy and initiatives to develop actionable marketing plans that support the organisation’s integrated marketing approach.
•  Develop and maintain market KOL communication relationships, and enhance the visibility and influence of the industry and target audiences.
•  Corporate leaders’ public relations communication system management and personalized marketing.
•  Responsible for social media operations, formulating marketing strategies for social media platforms, building a media matrix, including short videos, live broadcasts, social media and forums, coordinating operations specialists for daily operations and data monitoring, and establishing social media data and user feedback analysis
• Effectiveness evaluation system, and regular reviews and analysis.
•  Design and maintain the online promotion and advertising of the company's brand and products, collect and analyze promotion data, and improve the drainage and conversion rate.
•  Coordinate the execution of offline market activities and conduct online publicity and promotion to maximize the effect of the activities.
•  Regularly analyze and monitor competitive brands and product marketing strategies.
•  Responsible for the company's SEO and ASO overall optimization plan.

Job Requirements

•  Bachelor degree in Business, Marketing, Communications or related majors are preferred.
•  More than 3 years of marketing management experience in crypto/web 3 industry
•  Have insight into the business, can learn quickly and promote the development of the business team.
•  Have a good sense of service and adaptability, and have the ability to deal with emergencies.
•  Strong communication skills, with a high degree of planning and execution ability.
•  Proficient in Mandarin and English language

*Only shortlisted candidate will be notified

Skills