At Astro, you can take up apprenticeships, train your technical skills, foster your soft skills and enhance the quality of your leadership.

Career development

We commemorate significant achievements and plan enjoyable events and activities to maintain the engagement of our staff all year round.

Employee engagement

We have curated a robust rotation and development plan so you can apply your knowledge with experience in Malaysia’s leading entertainment space!

Astro Young Talent Programme

Astro

Astro Malaysia Holdings Berhad (“Astro”) is Malaysia’s leading content and consumer company, serving 75% of Malaysian households across our TV, radio, digital and commerce platforms.
As a trusted brand, Astro keeps Malaysians entertained and informed with a variety of vernacular, international and live sports content, engaging with 24 million individuals.
We are Malaysia’s biggest content creator, in a market where viewing share is dominated by local content. Our three distinct video services, namely Astro Pay-TV, NJOI and sooka, our own OTT for millennials, are designed to serve Malaysians across all segments.
As we stride forward in our transformation journey to be Malaysia’s No.1 Entertainment Destination, we will continue to grow and evolve to serve customers better, inspiring and bringing Malaysians together along the way.
Source: <a href="https://astro.wd3.myworkdayjobs.com/en-US/Astro_Careers" target="_self">astro.com.my</a>

Who We Are

The Group adopts an holistic and comprehensive approach to sustainability to drive long-term growth by leveraging on our multiplatform reach and content, creating both tangible and intangible value for stakeholders.&nbsp;
Astro is guided by our five ESG Pillars namely Responsible Business, Caring for our Environment, Voice for Good, Education for All and Community Development. We are committed to achieving Carbon Neutrality by 2040 and are developing a Climate Roadmap to get there.
Source: <a href="https://corporate.astro.com.my/our-company/about-us" target="_self">astro.com.my</a>

Our Values

WHY JOIN US?<ul><li>We practice a vibrant &amp; energetic office culture.</li><li>We provide opportunities for career advancement within the company.</li><li>Good performance is always rewarded accordingly.</li></ul>“It's our people that make Astro Malaysia’s leading entertainment company. We are an inclusive employer, to enable everyone at Astro to be their best. We embrace differences – we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products/services and our community. We also understand and appreciate that diversity is a driver of creativity and innovation, which will make our business more competitive, compelling and profitable.”JOB RESPONSIBILITIES:What you will do:<div>Responsibilities:&nbsp;</div><div>Trade Marketing &amp; Industry Positioning&nbsp;</div><div><ul><li>Develop and execute B2B trade marketing campaigns to enhance the company's reputation among advertisers and media buyers.&nbsp;</li></ul></div><div><ul><li>Position the company as a thought leader in the media and advertising industry through strategic marketing efforts.&nbsp;</li></ul></div><div><ul><li>Ensure consistent brand messaging and positioning across all trade marketing materials.&nbsp;</li></ul></div><div><ul><li>Work with the sales and business development teams to create compelling marketing collateral, case studies, and sales decks.&nbsp;</li></ul></div><div>Public Relations &amp; Corporate Communications&nbsp;</div><div><ul><li>Develop and manage PR strategies to increase the company's visibility in trade media, industry publications, and conferences.&nbsp;</li></ul></div><div><ul><li>Build and maintain strong relationships with journalists, editors, and key media contacts in the advertising and media industry.&nbsp;</li></ul></div><div><ul><li>Craft press releases, opinion pieces, and industry reports to highlight the company's expertise and innovations.&nbsp;</li></ul></div><div><ul><li>Act as the company spokesperson when required, ensuring strong and positive media representation.&nbsp;</li></ul></div><div>Industry Events &amp; Sponsorships&nbsp;</div><div><ul><li>Plan and execute trade events, sponsorships, and industry networking opportunities to elevate brand presence.&nbsp;</li></ul></div><div><ul><li>Manage the company's participation in advertising and media industry conferences, awards, and trade expos.&nbsp;</li></ul></div><div><ul><li>Organize client engagement events, thought leadership panels, and speaking opportunities for company executives.&nbsp;</li></ul></div><div><ul><li>Work closely with internal teams to develop presentation materials, keynote speeches, and event branding.&nbsp;</li></ul></div><div>Marketing Communications &amp; Content Strategy&nbsp;</div><div><ul><li>Create B2B marketing content, including whitepapers, blog posts, newsletters, and thought leadership pieces.&nbsp;</li></ul></div><div><ul><li>Develop case studies and success stories showcasing campaign effectiveness and industry expertise.&nbsp;</li></ul></div><div><ul><li>Work with the digital marketing team to enhance the company's LinkedIn and B2B digital presence.&nbsp;</li></ul></div><div><ul><li>Ensure all marketing and PR materials are aligned with company messaging, positioning, and business goals.&nbsp;</li></ul></div><div>Stakeholder Collaboration &amp; Internal Support&nbsp;</div><div><ul><li>Work closely with the sales and business teams to support lead generation and client retention efforts.&nbsp;</li></ul></div><div><ul><li>Collaborate with product and campaign teams to market new advertising solutions and services effectively.&nbsp;</li></ul></div><div><ul><li>Manage relationships with agencies, creative partners, and external vendors to execute trade marketing campaigns.&nbsp;</li></ul></div><div><ul><li>Monitor market trends, competitor activities, and industry developments, providing strategic recommendations.&nbsp;</li></ul></div>REQUIREMENTS:<div>Who you are:&nbsp;</div><div><ul><li>5-8 years of experience in B2B marketing, trade marketing, corporate communications, or PR.&nbsp;</li></ul></div><div><ul><li>Strong experience in advertising, media, or digital marketing industries preferred.&nbsp;</li></ul></div><div><ul><li>Proven track record in executing successful trade marketing and PR strategies.&nbsp;</li></ul></div><div><ul><li>Strong writing and content creation skills for PR, press releases, and thought leadership articles.&nbsp;</li></ul></div><div><ul><li>Experience in event planning, sponsorships, and industry networking.&nbsp;</li></ul></div><div><ul><li>Strong stakeholder management, negotiation, and relationship-building skills.&nbsp;</li></ul></div><div><ul><li>Ability to work with media, agencies, and industry bodies to enhance brand visibility.&nbsp;</li></ul></div><div><ul><li>Proficiency in marketing tools, CRM, digital advertising, and social media (LinkedIn, trade platforms, etc.).&nbsp;</li></ul></div>

This job is a Trade Marketing &amp; PR Manager at Astro Malaysia. You might like this job because you’ll drive exciting campaigns and connect with key industry players, all while working in a vibrant culture that embraces diversity and rewards your success!

WHY JOIN US?

-We practice a vibrant and energetic office culture.

-We provide opportunities for career advancement within the company.

-Good performance is always rewarded accordingly.“It's our people that make Astro Malaysia’s leading entertainment company. We are an inclusive employer, to enable everyone at Astro to be their best. We embrace differences – we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products/services and our community. W...

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