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KOL SPECIALIST

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This job is a KOL Specialist where you'll drive influencer marketing strategies. You might like this job because you'll creatively collaborate with influencers to boost brand awareness and engagement while analyzing campaign performance!

Undisclosed

Taman Desa, Kuala Lumpur

Job Description

Join Us as a KOL Specialist

We are seeking a dynamic and results-driven KOL Specialist to join our social media marketing team. You’ll be the driving force behind our influencer marketing efforts—spearheading strategy, implementation, and execution of KOL-driven campaigns that elevate brand awareness, drive engagement, and boost conversions across digital platforms.

🔥 What You’ll Be Doing:

  • Strategize, plan, and execute KOL/influencer marketing initiatives across awareness, consideration, and conversion stages using multi-channel campaigns (social media, email, partnerships, etc.).
  • Identify and track content promotion trends to uncover emerging opportunities and provide strategic recommendations to expand customer reach and drive traffic.
  • Manage the end-to-end KOL collaboration process: scouting, initiating contact, negotiating terms, briefing, managing deliverables, and post-campaign reporting.
  • Ensure consistent branding and messaging across all KOL partnerships, ad campaigns, and social content to maintain cohesive brand identity.
  • Forecast and analyze campaign performance metrics (ROI, engagement, reach) in collaboration with product and business development teams to inform decision-making.
  • Supervise marketing efforts including advertising, visual content, and product promotion to align with overall brand voice and objectives.
  • Orchestrate KOL seeding programs to maximize brand exposure and foster organic buzz around products and campaigns.
  • Collaborate with content creators, designers, and stakeholders to deliver compelling storytelling and campaign materials.
  • Build and maintain a robust network of KOLs, KOCs, and micro-influencers relevant to beauty, skincare, FMCG, lifestyle, and more.
  • Stay informed on industry movements, competitive landscape, and consumer behavior to continuously improve outreach strategy.
  • Handle content approvals and performance evaluations, ensuring deliverables meet objectives and creative standards.
  • Support on ad hoc projects and operational tasks as needed by the campaign or client.

Job Requirements

  🔥 What You Bring to the Table:

  • Proven experience in influencer/KOL marketing, ideally in beauty, skincare, or FMCG industries.
  • Deep understanding of social media platforms (Instagram, TikTok, YouTube, etc.) and content trends.
  • Strong communication, negotiation, and stakeholder management skills.
  • Detail-oriented with a data-driven mindset.
  • Ability to multitask and thrive in a fast-paced agency environment.
  • Proficiency in campaign tools, influencer platforms, and reporting dashboards is a plus.

    Why Join Us?
    Hands-On Experience – Dive into real projects and shape compelling digital experiences.
    Expand Your Portfolio – Work alongside an experienced design team and build a standout portfolio.
    Creative Freedom – Experiment, innovate, and bring fresh ideas to life in a supportive space.
    Fast-Paced Growth – Thrive in a dynamic agency environment that hones your professional skills.
    Collaborative Culture – Work with passionate creatives who inspire and challenge you every day.

Apply now and Let’s build something extraordinary together! 🚀🎭! ✨🔥


Skills

Strategic Planning
Project Management
Client Services
Organizational Skills
Communication

Company Benefits

COMPETITIVE REMUNERATION

*Attractive Salary Package *Medical Benefits *Insurance Benefits

COMPANY CULTURE

*Freindly,flexible and passionate working environment *Work-life balance *Young & Vibrant Working Environment

COMPANY OUTDOOR ACTIVITY

*Company trip, events and fun outdoor activities *Team-building

CAREER DEVELOPMENT PLAN

*Opportunity for growth as company is expending *Gain invaluable skills through hands-on experiences *Career advancement opportunities

FOOD LOVER

*Free snacks *Annual Company Dinner *Team gathering


Additional Info

Company Activity

Last active - few minutes ago

Career Level

Senior Executive


Company Profile

Tinker Studio Sdn Bhd-logo-image

Tinker Studio Sdn Bhd

Our Digital Marketing Services KL helps your brand to grow over time with great quality content and engaging brand stories. We develop Brand Awareness (Fans & Followers)Brand awareness is important because it drives consumers’ decisions to you when differentiating between competing companies. During the entire process it helps increase word of mouth and referrals, making your brand become the talk of the town. We...