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This job is all about shaping creative ideas and leading a team to craft compelling content strategies for clients. You might like this job because you enjoy storytelling and guiding a team to deliver top-notch marketing campaigns!
Job Description
Leads the development of brand and content strategies across client accounts and pitches. Oversees strategists and copywriters to ensure all outputs are aligned, insight-driven, and effectively executed. Must have strong experience in brand & content strategy and creative copywriting.
KEY RESPONSIBILITIES:
- Team Leadership & Output Ownership
- Set clear direction and expectations for strategic thinking and creative output.
- Ensure consistency in thinking, tone, and quality across all projects.
- New Business / Pitches
- Oversee and lead the development of campaign strategies and big ideas across pitches.
- Ensure strategic alignment across copy, design, and activation (where required).
- Shape and refine ideas developed by the team into clear, compelling narratives.
- Lead or support pitch presentations with strong storytelling and conviction.
- Retainer Clients (Ongoing Strategy)
- Oversee development of proposals based on client briefs, ensuring strong strategic thinking.
- Guide the creation of taglines, big ideas, and campaign platforms.
- Content Quality & Governance
- Safeguard the quality of all content outputs, with a strong focus on copywriting.
- Ensure clarity, tone, and messaging are aligned to strategy and brand voice.
KPI/SUCCESS METRICS
- Quality of team output: Consistency and standard of ideas, copy, and strategies delivered.
- Pitch performance: Effectiveness and success rate of proposals and concepts.
- Strategic clarity: Strength and usability of ideas across teams and clients.
- Team development: Growth and capability of team members under management.
Job Requirements
- 5–7 years in content strategy, creative strategy, or copywriting (agency experience required).
- Proven ability to lead and develop a team, not just produce individual work.
- Strong conceptual thinking and campaign development skills.
- Excellent copywriting ability and sensitivity to tone and messaging.
- Confident presenter with strong storytelling skills.
- Solid understanding of digital, social, and integrated content ecosystems.
Skills
Company Benefits
Fun & Young Culture
We're young, fun and vibrant bunch of people who are highly driven.
Regular Company Activities
Lunch roulette, game nights, team building activities and more! We want to keep our teams constantly engaged.
Easy Environment
Leisure working style, free speech and all ideas are well respected
Medical Insurance
Medical insurance coverage is provided for confirmed employees
Annual Bonus
Potential for annual bonus entitlements at the discretion of management, based on company overall performance and individual performance.
Additional Info
Company Activity
Last active - few minutes ago
Experience Level
10 - 20 Years of Experience
Career Level
Manager / Team Lead
Job Specialisation
Company Profile
