Continental ensures well-being with ergonomic spaces and perks like yoga, massages, and screenings, supporting health from office to production line.

Health Benefits

At Continental, we embrace hybrid work, blending home and office.

Mobile Working at Continental

Continental offers flexible working hours with part-time and flextime models, plus childcare options, making it easier to balance work and family life

Benefits for a good Work-Life-Balance

A sabbatical lets employees take a career break to travel, study, or care for family. Afterward, they can seamlessly return to their role.

A Sabbatical with Continental

Continental

<p>Tyres are the essential point of contact between a vehicle and the road. We work to ensure that your tyres will always offer excellent braking, maximum safety, and pure driving pleasure. That’s why Continental is one of the leading manufacturers of tyres in Europe.</p>
<p>But wait – there’s more! We rank among the top five automotive suppliers worldwide, with divisions specializing in brake systems; instrumentation; systems and components for chassis; vehicle electronics; infotainment solutions; and technical elastomers. We’re also one of the world’s largest passenger tyre manufacturers in the original equipment and replacement market. Worldwide, the corporation has more than 190,000 employees in 61 countries and 554 locations. That’s a big family.<br></p>
<p>As you can see, a passion for mobility is at the heart of everything we do. Our goal is to make mobility cleaner, safer, more intelligent, and affordable for everyone. As we prepare for the green future of mobility, we have set ourselves ambitious goals designed to reduce the environmental impact of our products and the vehicles that use them.</p>
<p></p>
<p>Source: <a href="https://www.continental-tires.com/my/en/" target="_self">Continental Website</a></p>

Who We Are

<p><strong>Trust: we earn the trust we give.</strong>&nbsp;</p>
<p>Trust is the basis for everything we do and the prerequisite for our success. We keep our promises. To all our employees and all stakeholders in Continental (such as customers, employees, investors, business partners, politicians and society). We are aware that trust is hard to gain and can be easily destroyed. That is why we prove at all times that the trust placed in us is worth it.</p>
<p></p>
<p><strong>Passion To Win: we have the passion to win.</strong>&nbsp;</p>
<p>Competition is our world; top performance is our goal. For we want to create value on a permanent basis. “Quality First” is a core corporate value at Continental: Our products and services always meet the highest quality standards. We overcome obstacles and boundaries. And we never let up in any of these endeavors.&nbsp;</p>
<p></p>
<p><strong>Freedom To Act: we grow with freedom and its responsibility.</strong>&nbsp;</p>
<p>We grant our employees the greatest possible freedom from the outset. At every level, we encourage their willingness to organize and to take responsibility for their work themselves. Through “Balance of Cooperation” – another core initiative – we create the right amount of centralized and decentralized responsibility.&nbsp;</p>
<p></p>
<p><strong>For One Another: we attain top value with a spirit for one another.</strong>&nbsp;</p>
<p>We believe the best teams work together to utilize each other’s strengths, diverse skills and experiences as a source of inspiration and creativity every day.</p>
<p></p>
<p>Source: <a href="https://www.continental.com/en/company/corporate-strategy/our-values/" target="_self">Continental Website </a></p>

Our Values

<p><div class="u-hide@print">   <a href="https://jobs.smartrecruiters.com/Continental/744000111206725-retail-marketing-experience-lead?oga=true" data-tracking-event-generic="button" data-tracking-event-generic-button="{&quot;name&quot;:&quot;applynow&quot;,&quot;url&quot;:&quot;https:\/\/jobs.smartrecruiters.com\/Continental\/744000111206725-retail-marketing-experience-lead?oga=true&quot;}" data-tracking-event="event" data-tracking-event-category="interaction" data-tracking-event-action="button_applynow" data-tracking-event-label="https://jobs.smartrecruiters.com/Continental/744000111206725-retail-marketing-experience-lead?oga=true" class="c-button c-jobdetails__apply is-primary c-jobs-tooltip__button c-jobdetails__apply--1 mb-2" target="_blank"> Apply now </a> </div> <div class="c-jobdetails__share--1"> </div> <section class="c-jobdetails__section u-avoid-break-inside@print"> <h2 class="c-jobdetails__section__header" data-accordion-trigger="contentsection-job-description"> <i class="c-jobdetails__section__icon u-icon is-sm d-sm-none"> <div data-accordion-icon="contentsection-job-description"> <span class="t3js-icon icon icon-size-small icon-state-default icon-con-chevron-right" data-identifier="con-chevron-right" aria-hidden="true"> <span class="icon-markup"> <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 70 70"><path fill="currentColor" d="M18.77 68.11l-2.71-2.71a3.07 3.07 0 010-4.33L42.13 35 16.06 8.93a3.07 3.07 0 010-4.33l2.71-2.71a3.07 3.07 0 014.33 0L54 32.75a3.34 3.34 0 010 4.51L23.1 68.11a3.07 3.07 0 01-4.33 0z" data-name="&amp;lt;Pfad&amp;gt;"></path></svg> </span> </span> </div> </i> Your tasks </h2> <div class="c-jobdetails__section__content" data-accordion-target="contentsection-job-description"> <div class="c-readmore has-readmore is-uncollapsed" data-readmore=""> <p><u><em><strong>Key Target of the job :</strong></em></u></p><p><strong>Drive an integrated retail, trade, and training strategy to deliver a seamless customer and partner experience.<br> Elevate brand presence and frontline engagement through unified execution and measurable impact.</strong></p><p>&nbsp;</p><p><u><strong>Strategic Integration of Functions</strong></u></p><p>-&nbsp;Consolidate Retail development, Engagement &amp; Promotion, and Training &amp; Consultation into one unified framework.</p><p>- Ensure all activities are aligned to deliver a consistent brand message and customer experience across channels.</p><p><u><strong>Retail Marketing &amp; Experience Design</strong></u></p><p>- Strategize and plan retail marketing that enhance in‑store visibility, shopper engagement, and brand storytelling.</p><p>-&nbsp;Sustainable retail development in both quantity &amp; quality perspective.</p><p>-&nbsp;Develop experiential initiatives (events, activations, digital touchpoints) that strengthen emotional connection with customers.</p><p><u><strong>Promotion Planning &amp; Execution Oversight</strong></u></p><p>- Integrate promotional calendars to ensure consistency across channels.</p><p>-&nbsp;Drive innovative promotions that balance short‑term sales uplift with long‑term brand experience.</p><p><u><strong>Training &amp; Consultation Capability Development</strong></u></p><p>- Oversee training programs for frontline staff, ensuring product knowledge, service quality, and brand values are embedded.</p><p>-&nbsp;Enlarge the scope to provide proper consultation to customers eventually.<br> &nbsp;</p><p><u><strong>Cross‑Functional Leadership &amp; Performance Management</strong></u></p><p>- Lead collaboration with other MKT functions (Product &amp; Pricing, Digital MKT, Communication) and Sales team to optimize resource allocation and accelerate go‑to‑market execution.</p><p>-&nbsp;Monitor KPIs across retail, engagement &amp; promotion and training &amp; consultation functions, ensuring accountability and continuous improvement.</p><p><u><strong>Budget Management</strong></u></p><p>- Marketing PE Comm budget management as a main budget stakeholder (Regular report &amp; alignment within MKT department and controlling, BA MKT)</p><p>&nbsp;</p><p>&nbsp;</p><p>&nbsp;</p> <span class="c-readmore__button u-hide@print d-none" data-readmore-button="expand" data-tracking-event-generic="content_expand" data-tracking-event-generic-content-expand="{&quot;name&quot;:&quot;job-description&quot;}" data-tracking-event="event" data-tracking-event-category="interaction" data-tracking-event-action="content_expand" data-tracking-event-label="job-description"> Read more </span> <span class="c-readmore__button u-hide@print" data-readmore-button="collapse" data-tracking-event-generic="content_collapse" data-tracking-event-generic-content-collapse="{&quot;name&quot;:&quot;job-description&quot;}" data-tracking-event="event" data-tracking-event-category="interaction" data-tracking-event-action="content_collapse" data-tracking-event-label="job-description"> Read less </span> </div> </div> </section> <section class="c-jobdetails__section u-avoid-break-inside@print"> <h2 class="c-jobdetails__section__header" data-accordion-trigger="contentsection-qualifications"> <i class="c-jobdetails__section__icon u-icon is-sm d-sm-none"> <div data-accordion-icon="contentsection-qualifications"> <span class="t3js-icon icon icon-size-small icon-state-default icon-con-chevron-right" data-identifier="con-chevron-right" aria-hidden="true"> <span class="icon-markup"> <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 70 70"><path fill="currentColor" d="M18.77 68.11l-2.71-2.71a3.07 3.07 0 010-4.33L42.13 35 16.06 8.93a3.07 3.07 0 010-4.33l2.71-2.71a3.07 3.07 0 014.33 0L54 32.75a3.34 3.34 0 010 4.51L23.1 68.11a3.07 3.07 0 01-4.33 0z" data-name="&amp;lt;Pfad&amp;gt;"></path></svg> </span> </span> </div> </i> Your profile </h2> <div class="c-jobdetails__section__content" data-accordion-target="contentsection-qualifications"> <div class="c-readmore" data-readmore=""> <p>- University degree in Business / General Management / Marketing.</p><p>-&nbsp;Minimum 10 years of experience in business development, marketing, retail involving strategy management functions.</p><p>-&nbsp;Experience in project or process which impacts on overall customer experience journey.</p><p>-&nbsp;Direct and indirect people leader to instill change and innovation.</p><p>-&nbsp;Experience with international company.</p><p>&nbsp;</p> <span class="c-readmore__button u-hide@print" data-readmore-button="expand" data-tracking-event-generic="content_expand" data-tracking-event-generic-content-expand="{&quot;name&quot;:&quot;qualifications&quot;}" data-tracking-event="event" data-tracking-event-category="interaction" data-tracking-event-action="content_expand" data-tracking-event-label="qualifications"> Read more </span> <span class="c-readmore__button d-none u-hide@print" data-readmore-button="collapse" data-tracking-event-generic="content_collapse" data-tracking-event-generic-content-collapse="{&quot;name&quot;:&quot;qualifications&quot;}" data-tracking-event="event" data-tracking-event-category="interaction" data-tracking-event-action="content_collapse" data-tracking-event-label="qualifications"> Read less </span> </div> </div> </section> <section class="c-jobdetails__section u-avoid-break-inside@print"> <h2 class="c-jobdetails__section__header" data-accordion-trigger="contentsection-additional-infos"> <i class="c-jobdetails__section__icon u-icon is-sm d-sm-none"> <div data-accordion-icon="contentsection-additional-infos"> <span class="t3js-icon icon icon-size-small icon-state-default icon-con-chevron-right" data-identifier="con-chevron-right" aria-hidden="true"> <span class="icon-markup"> <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 70 70"><path fill="currentColor" d="M18.77 68.11l-2.71-2.71a3.07 3.07 0 010-4.33L42.13 35 16.06 8.93a3.07 3.07 0 010-4.33l2.71-2.71a3.07 3.07 0 014.33 0L54 32.75a3.34 3.34 0 010 4.51L23.1 68.11a3.07 3.07 0 01-4.33 0z" data-name="&amp;lt;Pfad&amp;gt;"></path></svg> </span> </span> </div> </i> Our offer </h2> <div class="c-jobdetails__section__content" data-accordion-target="contentsection-additional-infos"> <div class="c-readmore has-readmore" data-readmore=""> <p>• At Continental, we let your ideas shape the future to make a meaningful difference in<br> the world, and to themselves.<br> • Opportunity to gain global experience and build networks from international mobility<br> across our vast organization.<br> • Competitive salary, bonuses and pension contributions. Beyond that, you’ll enjoy<br> generous leave, medical care and a highly competitively benefits package.<br> • We foster our people’s talent so they can master their career journeys and realize<br> their greatest potential.<br> • Open, inspiring and rewarding corporate culture<br> • Flexible working conditions that help you enjoy your work-life balance</p><div sr-tagline=""></div><p>Ready to drive with Continental? Take the first step and fill in the online application.</p> <span class="c-readmore__button u-hide@print" data-readmore-button="expand" data-tracking-event-generic="content_expand" data-tracking-event-generic-content-expand="{&quot;name&quot;:&quot;additional-infos&quot;}" data-tracking-event="event" data-tracking-event-category="interaction" data-tracking-event-action="content_expand" data-tracking-event-label="additional-infos"> Read more </span> <span class="c-readmore__button d-none u-hide@print" data-readmore-button="collapse" data-tracking-event-generic="content_collapse" data-tracking-event-generic-content-collapse="{&quot;name&quot;:&quot;additional-infos&quot;}" data-tracking-event="event" data-tracking-event-category="interaction" data-tracking-event-action="content_collapse" data-tracking-event-label="additional-infos"> Read less </span> </div> </div> </section> <section class="c-jobdetails__section u-avoid-break-inside@print"> <h2 class="c-jobdetails__section__header" data-accordion-trigger="contentsection-company-description"> <i class="c-jobdetails__section__icon u-icon is-sm d-sm-none"> <div data-accordion-icon="contentsection-company-description"> <span class="t3js-icon icon icon-size-small icon-state-default icon-con-chevron-right" data-identifier="con-chevron-right" aria-hidden="true"> <span class="icon-markup"> <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 70 70"><path fill="currentColor" d="M18.77 68.11l-2.71-2.71a3.07 3.07 0 010-4.33L42.13 35 16.06 8.93a3.07 3.07 0 010-4.33l2.71-2.71a3.07 3.07 0 014.33 0L54 32.75a3.34 3.34 0 010 4.51L23.1 68.11a3.07 3.07 0 01-4.33 0z" data-name="&amp;lt;Pfad&amp;gt;"></path></svg> </span> </span> </div> </i> About us </h2> <div class="c-jobdetails__section__content" data-accordion-target="contentsection-company-description"> <div class="c-readmore has-readmore" data-readmore=""> <p><strong>Continental</strong> is a leading tire manufacturer and industry specialist. Founded in 1871, the company generated sales of €39.7 billion in 2024 and currently employs around 95,000 people in 54 countries and markets.</p><p>Tire solutions from the <strong>Tires group sector </strong>make mobility safer, smarter, and more sustainable. Its premium portfolio encompasses car, truck, bus, two-wheel, and specialty tires as well as smart solutions and services for fleets and tire retailers. Continental has been delivering top performance for more than 150 years and is one of the world’s largest tire manufacturers. In fiscal 2024, the Tires group sector generated sales of 13.9 billion euros. Continental's tire division employs more than 57,000 people worldwide and has 20 production and 16 development sites.&nbsp;&nbsp;</p> <span class="c-readmore__button u-hide@print" data-readmore-button="expand" data-tracking-event-generic="content_expand" data-tracking-event-generic-content-expand="{&quot;name&quot;:&quot;company-description&quot;}" data-tracking-event="event" data-tracking-event-category="interaction" data-tracking-event-action="content_expand" data-tracking-event-label="company-description"> Read more </span> <span class="c-readmore__button d-none u-hide@print" data-readmore-button="collapse" data-tracking-event-generic="content_collapse" data-tracking-event-generic-content-collapse="{&quot;name&quot;:&quot;company-description&quot;}" data-tracking-event="event" data-tracking-event-category="interaction" data-tracking-event-action="content_collapse" data-tracking-event-label="company-description"> Read less </span> </div> </div> </section> <div class="u-hide@print">   <a href="https://jobs.smartrecruiters.com/Continental/744000111206725-retail-marketing-experience-lead?oga=true" data-tracking-event-generic="button" data-tracking-event-generic-button="{&quot;name&quot;:&quot;applynow&quot;,&quot;url&quot;:&quot;https:\/\/jobs.smartrecruiters.com\/Continental\/744000111206725-retail-marketing-experience-lead?oga=true&quot;}" data-tracking-event="event" data-tracking-event-category="interaction" data-tracking-event-action="button_applynow" data-tracking-event-label="https://jobs.smartrecruiters.com/Continental/744000111206725-retail-marketing-experience-lead?oga=true" class="c-button c-jobdetails__apply is-primary c-jobs-tooltip__button c-jobdetails__apply--2" target="_blank"> Apply now </a> </div></p>

This job is all about leading retail marketing efforts to enhance customer experiences and brand presence. You might like this job because it offers a chance to strategize engaging promotions and collaborate across teams in a dynamic environment.

    Apply now                Your tasks    Key Target of the job :Drive an integrated retail, trade, and training strategy to deliver a seamless customer and partner experience.
 Elevate brand presence and frontline engagement through unified execution and measurable impact. Strategic Integration of Functions- Consolidate Retail development, Engagement and Promotion, and Training and Consultation into one unified framework.- Ensure all activities are aligned to deliver a consistent brand mes...

Retail Marketing & Experience Lead Job ID: REF94135V

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